Kansas City’s On-Demand Pilot Program

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Presentation transcript:

Kansas City’s On-Demand Pilot Program RideKC Bridj Kansas City’s On-Demand Pilot Program Richard C. Jarrold KCATA, VP Regional Planning & Development Kansas City, Missouri

Bridj On-Demand Microtransit Pilot Attract New Customers Service Areas: Traditional Transit Underperforming Rapid Start-Up (< 9 months) KCATA Vehicles & Operators $1.50 Introductory Fare App Based Service

Bridj On-Demand Microtransit Pilot One-Year Pilot Transit / Bridj Partnership Concept Well Received by Community

Using Bridj www.bridj.com Download Bridj App Apple Store and Google Play Bridj Payment Traditional Credit Card Pre-paid Cards $1.50 Introductory One-Way Fare Book Days or Minutes in Advance

RideKC Bridj Easy to Use Tell Bridj Where and When You Want to Go Confirm Fare When You Book Walk to Pick-up Spot, Within 10 Minutes of Start & End Track Your Bridj in Real Time

RideKC Bridj – Considerations ATA Facility, Operators & Servicing Marketing Bridj Ridership / Adjusting Areas FTA Coordination Evaluation / Perf. Metrics Next Steps

RideKC Bridj

RideKC Bridj – Outreach & Marketing Picture of Marketing Materials

RideKC Bridj – FTA Coordination Accommodating Persons with Disabilities Using Bridj App Fare Changes EJ Questions Continuing Conversations

RideKC Bridj - Evaluation Agreement with Univ. of California Surveys Impacts on Other Transit Services Customer Data

RideKC Bridj – Next Steps Continue Outreach & Marketing Ongoing Service Review & Adjustments w Bridj Team Evaluate Results & Impacts Identify Other Locations & Applications KC Specific Concept Plan

RideKC Bridj - On-Demand Mobility Pilot Kansas City ATA RideKC Bridj - On-Demand Mobility Pilot Dick Jarrold Vice President, Regional Planning & Development Kansas City Area Transportation Authority DJarrold@kcata.org