Discover great local fruits and vegetables LEAFY COMPASS Discover great local fruits and vegetables

THE PROBLEM Many young Austin parents do not know where and when local produce is distributed Local food producers do not know how to reach out to people beyond their small food enthusiast base.

The Solution: Leafy Compass Leafy Compass is a smartphone app that allows you to easily find local fruits and vegetables It makes it easier for consumers to discover local food It gives food producers a platform to reach out to a greater audience

The Competition Location based services was a 2.8 billion dollar market in 2010 Massive growth is expected over the next 5 years Leafy Compass is more convenient than traditional local food sites like localharvest.org because it focuses on products instead of organizations Leafy Compass is more streamlined and focused than Gollawa and Foursquare Leafy Compass is comparable to Foodspotting except it focuses on produce instead of restaurant dishes

How Leafy Compass Works You can search for specific fruits and vegetables and see the location, description, and price of nearby results You can input your shopping list and the app will automatically notify you when it finds matches close by You can publish information of local produce your found for others to find with the app

How it makes money The app is freely available but has premium features Anyone can post and search for produce at no charge Food suppliers can opt to pay for “featured” posts which place their products higher on the search results

The Big Takeaway Leafy Compass is a simple and convenient smartphone app it easier for people find fruits and vegetables from local food suppliers.

Discover great local fruits and vegetables LEAFY COMPASS Discover great local fruits and vegetables