SHOULD COLLEGE ATHLETES BE PAID?

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Presentation transcript:

SHOULD COLLEGE ATHLETES BE PAID? Joe Jackson

Where is the revenue generated for the NCAA? How much money is generated annually by collegiate sports? Where does this revenue stream come from? Branding for Collegiate Athletics.

The Athletes Jobs for student athletes Video games Athletes’ earnings may not exceed what their school calculates as “incidental expenses” for the academic year, which range from $1,200 to $2.500. (http://diverseeducation.com/article/7463/) Video games

Coaches Pay Collegiate coaches Average salary $1.64 million per year Additional compensation Money for wins Money for advancing Advertising/Marketing/Endorsements