New Business Models in Society: Creating Value for Stakeholders Wayah Wiroto @America, 2 September 2017

Outline What is Stakeholders Theory? The Purpose, not Profit Interconnection and No Trade- Off Principles

Stakeholder Map

Stakeholders Theory One of the most important tasks during strategy making is the management of the interface between the many (often competing) demands of an organization’s different stakeholders in relation to its strategic goals. bringing greater clarity to the practice of stakeholder management, so that organizations can manage their stakeholders in ways that meet their strategic goals Ackermann & Eden, 2011

Stakeholders Theory How can Top Management Teams (TMTs) manage their stakeholders effectively so as to realise their strategic goals? Top Management Team that crafts an organization’s strategy, it therefore also needs to attend to the strategic management of stakeholders if it wants to ensure the strategy’s robustness. By anticipating and managing stakeholder responses to organizational strategies, actions can be put in place that either capitalise on potential positive responses or reduce or eradicate negative responses.

Stakeholders Theory as the recent global financial crisis has taught us. The 21st Century is one of “Managing for Stakeholders.” The task of executives is to create as much value as possible for stakeholders without resorting to trade-offs. Great companies endure because they manage to get stakeholder interests aligned in the same direction. The stakeholder theory is a theory of organizational management and business ethics that addresses morals and values in managing an organization. In order business to succed it has to have the ability to create values to each of its stakeholders without having any trade-offs of either one….and it is the job of the management or entrepreneur to figure out the interest of stakeholders into same direction Source: Stakeholder Theory https://www.stakeholdermap.com/stakeholder-theory.html

Stakeholders Map

Its Purpose, Not Profit https://www.coursera.org/learn/uva-darden-business- society/lecture/mQipd/its-purpose-not-profits

Company with Conservation Purpose WWF’s mission is to stop the degradation of the planet’s natural environment and to build a future in which humans live in harmony with nature, by: conserving the world’s biological diversity ensuring that the use of renewable natural resources is sustainable promoting the reduction of pollution and wasteful consumption.

Company with Innovation Purpose

Company with Multi Purpose "To create a better everyday life for the many people."

Company with Social Purpose UNCHARTERED PLAY http://www.unchartedplay.com/ https://www.fastcompany.com/3038351/a-soccer-ball-that-can-provide-power-to-underdeveloped-villages https://www.youtube.com/watch?v=KlSSqQeONGs&list=PL7fiN5oC6kzFwFJY2LsfSK5cXs8TAXuei&index=2

Company with Purpose https://www.youtube.com/watch?v=Wo D_OwrZpwU

The Interconnection and Trade-Off Principles https://www.coursera.org/learn/uva-darden-business- society/lecture/Qee7A/the-interconnection-and-no-trade-off- principles

The Friction Principles https://www.coursera.org/learn/uva-darden-business- society/lecture/GnsoF/the-friction-principle