Chapter 1 Introduction.

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Presentation transcript:

Chapter 1 Introduction

Quote 1 Olympism is a philosophy of life, exalting and combining in a balanced whole the qualities of body, will and mind. Blending sport with culture and education, Olympism seeks to create a way of life based on the joy of effort, the educational value of good example and respect for universal fundamental ethical principles. – The Olympic Charter (IOC, 2004: 9)

Quote 2 The primary aim of the organisers of sports or Olympic competitions is not sport for its own sake but sport for capitalist profit; or rather, their aim is capitalist profit through sport. Jean-Marie Brohm (1978: 137)

The modern Olympic Games Every 4 years (Olympiad) Summer Games 10,000 athletes 200 countries 15,000 accredited media Winter Games 2000 athletes 70 countries

The Olympics as an object of study Research literature (see www.business.uts.edu.au/olympic/downloads/olympic_bib_update2.pdf) Research centres Lausanne, Ontario, Barcelona, Sydney, Loughborough Journals – eg. Olympika Courses in universities/PhDs

Disciplinary perspectives History – ancient and modern Economics – costs, benefits, impacts Politics – prestige of nation states, ideology Political economy – politics and economics eg. Marx Sociology – gender, race, culture, media

Paradigms Descriptive/pragmatic research Critical paradigm Filling gaps in the historical record Debunking myths Thematic issues Critical paradigm Neo-Marxist Feminist Environmental Communitarian Ethnic/cultural Managerialist paradigm Evaluative – legacy, costs, benefits Reformist – esp. re International Olympic Committee

Olympics: more than a sporting event A cultural, political and economic event Promulgation of ‘Olympism’ – a philosophy/ way of life Olympic ‘values’ vs reality Ancient and 19th century ‘trappings’ Public ‘ownership’ Promotion of world peace?

Structure of the book/course Introduction Ancient history Revival The Modern Olympic phenomenon Politics Economics and finance Media Doping Women Case-studies Barcelona, Atlanta, Sydney, Athens, Beijing, London Future of the Games