Adding media content ...on a shoestring
Adding media content Why add media? What media can I add? How do I do it?
Adding media content Why add media? Short attention span of visitors Put salient points across quickly Show aspects of product or service that cannot be shown any other way
Adding media content For instance...
Adding media content What media can I add? Audio files interviews, podcasts, music, seminars ...
Adding media content Audio MP3 -most common compression High quality, low file size Easily handled by most broadband connections Easily edited using free software
Adding media content What media can I add? Audio files interviews, podcasts, music, seminars ... Video files advertisements, interviews, performances, product demos ...
Adding media content Video Confusing array of common formats AVI WMV ASF MPG MPEG MPE VOB MOV 3GP MP4 M4V FLV MKV MOD OGM DV DIVX Video Confusing array of common formats MP4 is one common format Automatically converted by Youtube, Vimeo Free conversion software/sites
Adding media content How? Production Compression Delivery
Adding media content Production Quality, relevance, suitability ...
Adding media content Compression Some compression must always be used MPEG 4 DivX Xvid Windows Media H264 MPEG 1 MPEG 2 Motion JPEG DV H263 VC1 Indeo 3 Huffyuv ... Compression Some compression must always be used Bandwidth Confusing array of formats and compression algorithms
Adding media content Compression Some compression must always be used Bandwidth limitations of customer Confusing array of formats Cost implications Hard drive space Bandwidth
Adding media content Delivery Podcasting Media servers Audio files Audio Players Video files Video Players Free Video repositories
Adding media content