Spa Promotional Events

Last Friday of the month - 2 Full Body Massages*only £55.00! To help promote the positive beneficial effects of massage and provide relaxation at the end of the month we are offering 2 full body massages for only £55.00 on the last Friday of every month! So treat a friend, partner, sibling or colleague and both enjoy a massage side by side.  *not to be used in conjunction with any other offer.   *offer includes Swedish, Aromatherapy or deep tissue only

Beauty - Holistic - Massage HAPPY NEW YEAR!  Beauty and the Spa offer luxury Beauty, Holistic and Massage Treatments Beauty and the Spa provide complete Beauty, Holistic and Massage Treatments through our staff of professional, qualified therapists at our Treatment Room in Newcastle City Centre. Our Treatment room in the heart of Newcastle city centre ensures an ideal respite from everyday and offers a peaceful setting to calm, balance, purify, revitalise and relax. In a world that is increasingly demanding Beauty and the Spa is committed to providing a world of relaxation and calm to enhance a more balanced lifestyle

Spa Marketing: Promotional Calendar

Spa Marketing: Promotional Calendar The benefits of a carefully planned marketing calendar far outweigh the time and resources invested in its creation. “You will be so much better organized as an owner and leader if you have a calendar,

What are the most important elements to include in the calendar? Have lists of initiatives or goals for your staff to achieve, as well as ways specific vendors can help you reach them. Enlist all points of messaging to be used for each (examples: website, advertisements, social media, staff scripting and in-store, point-of sale material) A calendar should include all monthly service highlights and corresponding products, and also stipulate what the client should expect to achieve in treatment, and with home use. Keep your messaging clear and consistent for each period.

Community Events Take the time to list all community events and local charitable projects you could incorporate. Aim to strategically promote each of your services and products when your clients would most appreciate and benefit from them. Consider scheduling an annual spa photography session to capture shots of all current signature services, top products and your staff members, for use in this year’s promotional materials. Create a complementary yearlong PR plan too, keeping in mind that most media outlets work three months in advance. This will help you pitch TV, newspaper and magazine stories to highlight your promotions

The Day Spa Calendar of Events Ideas The Day Spa Calendar of Events 2016... ESPA – 3rd March - Elemis – 31st May ESPA – 28th September Festive Shopping Evening – 8th December

Word of Mouth The problem is that for the last few years, marketers have been focused on “collecting” instead of “connecting.” In other words, brands are too caught up in collecting social media fans and they are forgetting to actually connect with them. Having 100 really passionate fans that love your brand or product is exponentially more effective than having 10,000 “fans” who signed up just to win a free iPad from you.

Engage Engage—Give your fans the gift of you. Engage with them. Listen to what they are telling you. Be part of the conversation about your brand. Be a presence in your fans’ lives. @NikeSupport is a prime example of customer service done well. They constantly respond to followers on Twitter, whether it’s about their apparel, Fuel Band or other products. Every few minutes, you can watch them respond to someone new

Train Your Staff Equip—Give them reasons to talk. It can be amazing products, great service, insider knowledge, social elevation, incredible stories, unbelievable facts or even funny disclosures. It’s on you. It really depends on you understanding your consumers and what they like about you and providing whatever it is they need from you. Apple revolutionizes technological devices and delivers amazing products to its consumers, allowing them to naturally raze about the newest iPhone. Another area to excel in and that’s on the rise is social customer service.

Empower Empower—Give consumers different ways to talk and share. Let them know that they are important to you and that sharing their opinions is important to you. Help them find ways to share within their circles and find ways to help move their conversations around. Lay’s is an excellent example to highlight how they empowered their fans to “Do Us a Flavor,” and allow consumers to create a new flavor of potato chips to hit store shelves. Over 3.8 million submissions were sent in 2013 making it one of the biggest