IS WHAT WE DO Updating you Broker/owners and managers. This presentation is designed to allow you to select those slides most pertinent to your next sales meeting. If you have feedback or questions, please email communications@royallepage.ca
Agenda February 2016 Sales training: Marketing Publications: VIDEO: Chris Leader staying connected to generate more referrals 2016 National Referral Directory 2016 Leading Edge Magazine ‘Listings that sell’ new in-person workshop coming this spring Spring 2016 Home Magazine Webinar: 5 coaching tips for a great spring: Buffini & Company Royal LePage Shelter Foundation Commission donations Updates: Tax receipts and National Garage Sale for Shelter Marketing: Royal LePage Top Tier Program Client for Life Campaign Join the weekly Royal LePage Commercial sales call New Red Market eStore launches this month Upcoming Events and Deadlines
Sales tips from Chris Leader Training VIDEO: Stay connected to generate more referrals Looking for more referrals from your past clients, service partners, and valued contacts? Chris Leader shares plenty of ideas to stay connected and top-of-mind so that when your contacts and prospects think of real estate, they’ll think of you. Ask about taking the Leader's Edge Virtual Training course in your office. Click image to view video. For more video tips visit youtube.com/LeadersEdgeTraining
Learn how to create ‘Listings that sell’ In-person workshop coming this spring “Listings that Sell” is a live in-person workshop that teaches the crucial how-and- where to present your listings. In this workshop you will learn to: Design and fine-tune a multi-faceted marketing strategy Leverage a simple four-step plan to streamline your listing marketing that you can apply again and again Explore listing marketing tools available to you as part of Royal LePage Understand best practices for managing and exceeding your client’s expectations LISTINGS THAT SELL: Marketing Your Properties in 2016 Have a great listing that you can’t wait to market? How and where you present that property is crucial to your success. Coming this spring, our team of Learning Specialists will visit your area to present an interactive workshop designed to help save time and money. In this workshop, we will show you and your team how to: Design and fine-tune a multi-faceted marketing strategy Leverage a simple four-step plan to streamline your listing marketing that you can apply again and again Explore listing marketing tools available to you as part of Royal LePage Understand best practices for managing and exceeding your client’s expectations The dates and locations for upcoming workshops are listed on our website: royallepage.ca/training. Please note that we now require all participants to register on royallepage.ca/training. If you have questions, please contact a member of the Learning Services team: learningservices@royallepage.ca 416-510-5831 Sincerely, Mike Wrobel Manager, Learning Services Register today on royallepage.ca/training. These interactive workshops are available at no cost and are three hours in length.
5 coaching tips for a great spring season Webinar: Presented by Buffini & Company Join this live webinar for great coaching tips from the Buffini training team. 5 coaching tips for a great spring season Live webinar from the Sales Success series Wednesday, Feb. 24 2 p.m. (ET) 11 a.m. (PT) 5
ROYAL LePAGE TOP TIER Recognizes and provides exclusive VIP benefits to Royal LePage’s most successful Realtors® Top Tier status and the associated benefits will be enjoyed by Royal LePage sales professionals who are in the top 5% in their market, having achieved one of the following awards for the 2015 award year*: Chairman’s Club Award Diamond Award Director’s Platinum Award Members will enjoy valuable VIP benefits including added opportunities to network with and refer business to other high achievers. For full details on the program, refer to the email you received on Monday, Feb. 1 or visit my.rlpNetwork.com/toptier. *Membership is determined annually based on sales award achievement for each year.
Client-for-Life campaign Nurture repeat and referral business New ePostcard delivery format looks great on all devices: Articles on home décor/ improvement/maintenance and buying and selling a home. View sample Combines with the quarterly e-newsletter campaign for a client drip every month. View sample Positions you as the go-to expert consultant Triggers client follow up if desired Analytics to measure campaign success Now available in the: Learn more: View the recorded webinar You’ll learn: How to set up and schedule drip marketing campaigns in the Marketing Centre How to add contacts, customize content and use analytics to measure campaign success CASL compliance when working with your CRM and how the Marketing Centre helps when uploading your database. https://www.youtube.com/watch?v=_yUoo4Hg7pQ rlpNetwork.com > Marketing > Marketing Centre > Select “campaigns” Learn more: Watch the recorded Webinar
Launching mid-February: Sneak peek commencing Feb. 10!* New Red Market eStore Launching mid-February: Sneak peek commencing Feb. 10!* What to expect: Improved product pricing** Improved shipping rates** Enhanced product selection Streamlined shopping experience rlpredmarket.com Watch your email inbox for special offers from the new Red Market! *Date subject to change. Watch your email for confirmation. **Some exceptions may apply.
2016 National Referral Directory Vendor selected: RFP process now complete We are pleased to announce that Colour Tech Marketing will be producing the 2016/2017 edition of the Royal LePage National Referral Directory. Benefits of advertising in the Referral Directory: Exposure to Royal LePage’s network of more than 16,000 Realtors® Opportunity to market yourself to Royal LePage referral partners in the US and around the world Longevity of a print publication that serves as an ongoing reference tool Colour Tech will be reaching out to you shortly to reserve your ad space and ensure your contact information is correct in the listings section. We are pleased to announce that Colour Tech Marketing will be producing the 2016/2017 edition of the Royal LePage National Referral Directory. Colour Tech was selected after a recent RFP, undertaken to ensure we continue to provide the best Referral Directory product to you. Colour Tech will be reaching out to you shortly to provide information on how to reserve your ad space and ensure your contact information is correct in the listings section. Benefits of advertising in the Royal LePage Referral Directory: Exposure to our strong, national referral network of more than 16,000 Realtors® Set yourself apart through the opportunity the Directory provides to uniquely market yourself to other Royal LePage Realtors® Stand out to those in our U.S. and International referral network: copies of the Directory will be provided to referral managers. Your advertising dollar goes further: the Referral Directory is a print publication with longevity. Brokerages across Canada make it available ongoing as a reference tool Check the new Referral Directory page on rlp Network for more information. If you have any questions, please let us know at marketing@royallepage.ca. Check the new Referral Directory page on rlpNetwork > Marketing > Publications > Referral Directory
Maximizing your earning potential 2016 Leading Edge Magazine Maximizing your earning potential Hot off the press! The newest edition has shipped to offices across the country and the digital version will be available Feb. 16 on rlpNetwork. In the 2016 edition: Latest updates on tools and services Top trends to watch Guest articles Message from the CEO: Phil Soper Coming soon! You can purchase additional copies on The Red Market. Read it online [LINK TO COME]
Royal LePage Home Magazine Book your listing ad space for Spring 2016 Benefits: Cost-effective way to stay in touch with clients High-end product with an extended shelf life Keeps clients engaged with Royal LePage activities Capture a national audience with your listings Engaging consumer-focused content Mailed to participating offices across Canada Book your space February 1 to March 8: Email troy@royallepagehome.com, call 778-762-1294, or visit my.rlpNetwork.com/homemagazine Royal LePage Home Magazine is now offering ad space to Quebec agents with the proviso that the magazine is only published in English.
Join the Shelter Foundation family Become a commission donor today! Donate an amount of your choosing 100% of your donations go towards the cause Already a supporter? Consider increasing your donation this year ̶ every dollar makes a difference to women and children in your community. Sign up now at commissionedbyyou.ca
Shelter Foundation updates Watch for your tax receipt and register for the National Garage Sale for Shelter Tax Receipts Issued by email from Vince Campoli in late February for eligible monetary donations (over $20) made in 2015. If your email address has changed, please contact us at shelterfoundation@royallepage.ca to ensure your tax receipt is successfully delivered. 8th Annual National Garage Sale for Shelter Saturday, May 7, 2016 at Royal LePage offices across Canada Sign up today! Questions? Contact Carly Neill at carlyneill@royallepage.ca or 416-386-6099.
Join the weekly Commercial sales call Put your finger on the pulse of Royal LePage Commercial The weekly national Commercial sales call announces new listings, recent closed transactions, upcoming events, market stats and other updates for the Royal LePage Commercial division. Join the Weekly Royal LePage Commercial National Sales Call Every Tuesday at noon EST. Join here rlpnetwork.com > Commercial
Upcoming dates and deadlines Event Dates 2016 Royal LePage Events View Calendar Join the weekly Royal LePage Commercial sales call Every Tuesday at noon EST Welcome Webinar. A live webinar designed for new agents and those who wish to learn more about what Royal LePage offers. Wednesday, Feb. 10 @ 2 p.m. ET Webinar: Getting Started with the Marketing Centre . This webinar demonstrates the many Marketing Centre features to help you create professional marketing materials. Wednesday, Feb. 17 @ 2 p.m. ET Webinar: Sales Success with Buffini & Company. Join this live webinar for great coaching tips from the Buffini training team. Wednesday, Feb. 24 @ 2 p.m. ET Webinar: Google Analytics. The eyes and ears of your website – learn why you should use Google Analytics and how to get started. Hosted by Simeon Sanchez from Jump Tools. Wednesday, March 2 @ 2 p.m. ET 8th Annual National Garage Sale for Shelter. Register your office. Saturday, May 7, 2016 To register for all webinars visit rlpNetwork > training
Contact us For more information on this presentation, please contact: communications@royallepage.ca For information on Royal LePage products or services, please contact Customer Care or visit rlpNetwork. Customer Care Centre help@royallepage.ca 1.877.757.4545