Table 2. Product Mix of Export Market Truck And Bus Light Truck Passenger Car Motor Cycle Farm OTR and Mining Bias Radical XPL VICTUS D321 BT 300 DAZZLER ROAD MAX BT R-41 SHAAN GRADER MAX BtT112P VICTUS D311 SAMSON BT 444 DELTA ROAD MAX BT F-21 SHAAN+ KALAPATTHAR BISONP, BT333 VICTUS D331 ROADMILER BT 669 DERBY ROAD MAX BT F-81 SUPER LOADERMAX BT 112 VICTUS A511 BT 111 SAFAR MILANO ROAD MAX BT R-42 ARJUN ULTRAGRIP BT 223, BT 334 VICTUS S311 RUSTOM - ROAD MAX BT R-81 BT555 ULTRA TRAC BT 222 BT222 ROAD MAX BT R-82 BT666 BT 336, BT111 BT 339 RUSTOM, BT369, BT880 BT 333 SAMSON, SUGAR, KING BT300 EXTRA BT339 Monalisha Pattnaik et al. Product Designing through Conjoint Analysis and Curve Fitting of Financial Data: A Case of Birla Tyres. Journal of Business and Management Sciences, 2015, Vol. 3, No. 1, 32-44. doi:10.12691/jbms-3-1-5 © The Author(s) 2015. Published by Science and Education Publishing.