Kirsten Valle

History Company was founded in 2006 Austin, TX Has over 700,000 coupons for over 70,000 stores Receives over 500 million consumer visits each month Generates almost 300 billion in revenue “Where data driven promotions drive growth”

How It Works Fast and easy Almost any store is in it even if it doesn’t have any coupons at the time Has a barcode for the coupon to be scanned Can share it with other people

How It Makes Money RetailMeNot gets percentage of sale Click on a coupon Use the code Click through the site to get to the retailer Between 5% and 6%. For example if you spend $50, with a 20% off coupon, price would be $40, then RetailMeNot, at a 5% commission rate RetailMeNot receives $2 Affiliate Marketing Program

RetailMeNot and Customers Everyone loves coupons that save them money even if it’s only a dollar or two Coupons are available for almost anything The company has an app for quick use Add location to receive local deals around you On Twitter they reply a lot to people mainly about how they’re helping them save money Don’t really specify which companies they have coupons for

References http://vator.tv/news/2015-09-04-how-does-retailmenot-make-money https://www.crunchbase.com/organization/whale-shark-media#/entity https://www.quora.com/How-do-retailmenot-make-money-through-their-printable-coupons-vouchers-how-do-merchants-track-them