Snapdeal
Social media strategy Instagram paid ads after you scroll 3 images making it a sponsored ad. Getting its traffic through facebook by putting more & more paid ads which reaches out to lot amount of audience. YouTube paid ads just works well when Snapdeal want to show its discounting or sale market.
SEO rankings Best whey protein price in India: page1,rank 9th casual shoes for men: page1,rank 7th best deal in electronics: page1,rank 3rd
Growth hacking tools Referral programs: referring a link to your friend & getting a snapdeal free coupon. E-mail for discounts/sale/customer feedback which shows the transparency of buying through this E-comm. SMS’s is a great tool to keep up with your audience & letting them know about any current running offers which snapdeal uses very well to build its strong connection with its audience.
Other marketing ideas Snapdeal support for 24*7 Their seller support is quite active for helping out their new vendors from uploading their products to teaching them how they can have good Sales. Referring a particular bank account to attain rewards/coupons. They have even started charity by asking to the buyer as: Donate meal for kids just at the top of their website. Shows good sign of faith & trust they create in the minds of people.