Andres Gil Zaldana #lsw17 @longmontstartup July 2017

Promoting and protecting Colorado craft beer Legislative, marketing, and educational services ~200 dues paying members, representing close to 2/3 of Colorado breweries and brewpubs

What is craft Beer? Small – annual production of 6 million bbls or less Independent - not associated or affiliated with multinational companies like Annheuser-Busch InBev or Molson Coors Uses “whole” ingredients instead of substitutes, like rice or corn Craft beer is generally made with traditional ingredients like malted barley; interesting and sometimes non-traditional ingredients are often added for distinctiveness.

Palisade – outside of Grand Junction

Weldwerks based in Greeley, CO. Liquid Mechanics based in Lafayette, CO.

Deeper dive into colorado Approximately 350 breweries 3rd in breweries per capita (number of breweries per 100,000 residents), slightly behind sparsely populated Vermont and Montana. Breaking down number of breweries by 100,000 residents per metropolitan statistical area: #1: Boulder, CO (13.3 breweries per capita) #3: Fort Collins, CO (10.6 breweries per capita) #8: Denver, CO (5.2 breweries per capita) #13: Colorado Springs, CO (4.1 breweries per capita) Colorado has the most metropolitan areas on this list, beating out other states like Oregon, Washington, and California. Boulder MSA includes parts of Longmont.

Deeper dive into Colorado (cont’d) The Brewers Association estimates that, as of 2014, the craft beer industry had an impact of $2.7 billion (link). Per capita, that translates to $709.39 – which is the highest in the entire country (Oregon is second with $631.35).

Deeper dive into Colorado (cont’d) The Brewers Association estimates that, as of 2014, the craft beer industry had an impact of $2.7 billion (link). Per capita, that translates to $709.39 – which is the highest in the entire country (Oregon is second with $631.35). Colorado is also a state with tremendous craft beer growth. In 2012, there were close to 130 operating breweries in the state. We have almost tripled that amount in the past five years.

Longmont craft breweries

10 breweries and St. Vrain Cidery on this list, though more breweries are in planning stages.

Lessons from Longmont brewers Support from local government and community partners goes a long way. Business growth is strong, but variable. Cash flow is a concern for growing breweries. Tasting rooms are important to success. Desirable real estate and location are paramount considerations.

Future challenges Craft vs. “Crafty” Consolidation and Sales The “3 Tier” System Multiple Tap Rooms The “New” Normal of Growth Colorado Regulatory Changes