How to save $22 per job with HP SmartStream Production Pro Asaf Hartuv Global Product Manager HP SmartStream Production Pro Print Server

DSCOOP 9 – Hidden Gems Last year I gave a session about top 10 things you didn’t know about P. Pro. Big success. It got a very high rating and I was asked to do another one this year.

Saving $22 per job With Production Pro DSCOOPX Saving $22 per job With Production Pro How did I come up with this name?

Today’s Agenda Take at least one thing that Real customer’s use cases Production Pro capabilities Step by step - Optimize setup Take at least one thing that will help you reduce turnaround time and operational costs Real customer’s use cases who changed their entire WF… In order to leverage the full potential of P. Pro you will need to know the Production Pro capabilities I will walk you step by step for defining P. Pro the optimized way. At the end of the day - I hope each one of you will take at least one…

Customer #1 – NA 30-50 Jobs per day Manual import Commercial Printing Business cards, postcards, mailings, stationery, posters, brochures, manuals, user guides Manual import

Customer #2 - EMEA 100 Jobs per day Commercial Printing Postcards, mailings, stationery, posters, brochures, manuals, user guides 100 Jobs per day 1x HP Indigo 10000, Indigo 7500, Indigo WS4500 2x HP SmartStream Production Pro Big sign, open each job and look at it for 30 sec. 1 HF per DFE

Strategic Focus for PSPs Operation focused on: Efficiency Speed Turnaround Flexibility Control The key to success: Differentiation & Efficiency Thriving Operation driven Surviving Innovation focused on: Services Products and applications Customers Business models Many of you may have seen this slide before. You have a lot of session that talk about innovation … I will be discussing the operational excellence. Dying Striving Innovation driven * Jim Hamilton, InfoTrends

Customer #3 - EMEA The 818 Challenge Sale s Guillotin e Stitchin g Lamination Pack Genera l Accountin g Spira l Collection Sale s Press Operator Sale s Prepres s Prepres s Prepres s

The 818 Challenge 4 2 4 Press Operator Sale s Finishing Press Operator Accounting Finishing Finishin g Sale s Press Operator Prepres s

Trends Establishing some basics. Probably most of you know them, but I have news for you, they are not going to change. Are you making the most with your tools to handle the change. I guarantee most of you aren’t

*Indigo customers’ avg. Daily jobs per site *Indigo customers’ avg.

Annual growth in web submitted jobs 20% Annual growth in web submitted jobs Whattheythink.com “The Web Enablement and Engagement Opportunity”

Islands of Automation RIP Print Cut FTP Color Mgmt. Impose ** InfoTrtends 2012, Effectively Managing the Order Lifecycle

The true cost of a Job Print 40% The Rest 60%

60-80% of commercial Print providers’ prints are recurring job types

HP SmartStream Production Pro Print Server Understanding the basics

1 Thing you knew about Production Pro 4 which you probably didn’t

Production Pro Print Server RIP Raster image processing, turning vector files into a high- resolution raster image

Production Pro Print Server Prepress tool Color management Obtain a good match across color devices and prints Imposition The arrangement of the printed product’s pages on the sheet VDP Composing a template and elements such as text, graphics and images into one printable file Job handling Advanced job manipulation abilities such as: batching, grouping & ganging

Production Pro Print Server Connectivity & Communication Bi-directional connectivity to job submission and finishing systems. Integration with various MIS, Web2Print, pre press systems, and finishing Production Control Visibility to production including the ability to move and balance jobs between presses Finishing Automation Sending finishing instructions on the fly to near-line & in-line finishing devices

Input methods Import Job Hot folders JDF/JMF Network printer

Job properties & Ticket template Substrate Imposition Marks Color profiles # of copies Priority Order of separations etc. Ticket Template

Working with Templates Hot Folder Ticket Template Copies = 100 Substrate = 220 gsm Duplex = Yes Imposition = 4_up Printing mode = EPM Send to Press Print Queue

Hot Folder Workflow Import Print Server Press Operator Web2Print Hot Folders Web2Print Prepress

Choose Ticket Template Assigned Ticket Template Input methods 60-80% of your imports Choose Ticket Template Assigned Ticket Template Import Job Hot folders JDF/JMF Network printer

RIP Multi Job Processing Job Partitioning High Performance RIP Prepress Connectivity Control Finishing Multi Job Processing Job Partitioning High Performance RIP Job Streaming

Job Partitioning RIP Prepress Connectivity Control Finishing Allows PDFs to be split into chunks and have multiple RIPs processing the same job in parallel 1 2 3 4 5

Prepress tools Easy Color Management Imposition VDP Composition RIP Prepress Connectivity Control Finishing 1,2 3,4 Easy Color Management Imposition VDP Composition Job Handling

Imposition Customer Case #4 - EMEA RIP Prepress Connectivity Control Finishing Customer Case #4 - EMEA “…I used to impose upstream and send a large file to be processed. Now I impose & RIP using the print server. It takes me almost half the time!”

Imposition Customer Case #5 - EMEA RIP Prepress Connectivity Control Finishing Customer Case #5 - EMEA “…being able to do 11_up Dutch imposition instead of 9_up, helped me save over 11,000 printed pages and 20% of my time!”

Easy Color Management Simple Mode General color EPM/+K Grayscale RIP Prepress Connectivity Control Finishing Simple Mode General color EPM/+K Grayscale Indichrome Photo Matching printing standards FOGRA39 GRACoL2006 Any color space to printing with Black ink only Optimized quality of photo applications, automatic saturation boost

Easy Color Management One click color settings EPM Printing mode RIP Prepress Connectivity Control Finishing One click color settings Example: EPM Printing mode Predefined settings: EPM Separation mode EPM Device link (CMYKCMY) Source profile Rendering intent Destination profile

Easy Color Management General Greyscale RIP Prepress Connectivity Control Finishing General Greyscale

Easy Color Management Advance mode Source color spaces & profiles RIP Prepress Connectivity Control Finishing Advance mode Source color spaces & profiles Device emulation & Destination profiles Rendering intent Additional color related option

Integration with SmartStream Portfolio Connectivity RIP Prepress Connectivity Control Finishing Integration with SmartStream Portfolio Open & Free SDK

Production Control Single point of control Production visibility RIP Prepress Connectivity Control Finishing Single point of control Production visibility Multi user browser based interface

JDF Finishing Instructions Finishing Automation RIP Prepress Connectivity Control Finishing JDF Finishing Instructions

Finishing Automation Scan Follow RIP Prepress Connectivity Control

Finishing Automation Scan Follow RIP Prepress Connectivity Control

Direct2Finish Video http://www.hpwsn.com/#/en/filter/product/connections/17117

To conclude… Production Pro is much more than just a RIP… It’s a leading prepress to post print production platform You already own the tools Use them to increase your offerings, performance and margins RIP Prepress Connectivity Control Finishing

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