Stage To Amaze HSR Certified Home Stagers Welcome ERA Sunrise Realty Associates!                                    Stage To Amaze HSR Certified Home Stagers Property of Stage To Amaze, LLC

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The worse thing a seller can do is nothing! “There’s a funny statistic about people: 90% of us think that we’re above average drivers. I think that 90% of the people also think they have the nicest house in the neighborhood. Their houses are fine as they are, and they should get top dollar with multiple offers almost immediately.” Sarah Cooper “Be my bad cop” www.homestagingshows.com Would you agree that 90% of your clients think they have show-perfect homes? The worse thing a seller can do is nothing! Property of Stage To Amaze, LLC

True or False? Your time is valuable. TRUE You want to sell your listings FAST and for TOP DOLLAR. You strive for a competitive edge. Every Listing Must Be Staged. TRUE. Here’s why… Property of Stage To Amaze, LLC

In 10 seconds or less, buyers form an opinion… Before …We will evaluate every room to document our first impressions from a buyer’s perspective. What catches our attention? … Property of Stage To Amaze, LLC

… What gives us a feeling of home? After Property of Stage To Amaze, LLC

What will turn buyers off? Before Property of Stage To Amaze, LLC

Here’s what Stage To Amaze will do After to help your clients sell their homes faster & for top dollar: Property of Stage To Amaze, LLC

We will rearrange the furniture… Before Property of Stage To Amaze, LLC

…To give the space an inviting look After Property of Stage To Amaze, LLC

Before Property of Stage To Amaze, LLC

After Property of Stage To Amaze, LLC

We will use accessories… Before Property of Stage To Amaze, LLC

…to add the “Wow Factor” After Buyers will picture themselves here sharing a meal with their family Property of Stage To Amaze, LLC

Before Property of Stage To Amaze, LLC

After Property of Stage To Amaze, LLC

We will identify sore spots… Before Property of Stage To Amaze, LLC

…and turn them into hi-lights After Property of Stage To Amaze, LLC

We will use our noses… Before …The dirty work speaks for itself but is many times overlooked because you’ve lived here for so long… Property of Stage To Amaze, LLC

…to identify turn-offs After Tobacco Smoke? Pets? Stale Food? Mildew? Property of Stage To Amaze, LLC

We will banish clutter … Before Property of Stage To Amaze, LLC

…To create clean, open space After The packing starts now as we pack away a good percentage of things in the room Property of Stage To Amaze, LLC

In the kitchen… Before Property of Stage To Amaze, LLC

…We will make room to cook After Property of Stage To Amaze, LLC

Before Property of Stage To Amaze, LLC

After Property of Stage To Amaze, LLC

In the bedrooms… Before Property of Stage To Amaze, LLC

…We will depersonalize After Property of Stage To Amaze, LLC

Before Property of Stage To Amaze, LLC

After Property of Stage To Amaze, LLC

On the mantel… Before Property of Stage To Amaze, LLC

…We will simplify After Property of Stage To Amaze, LLC

In the office… Before Property of Stage To Amaze, LLC

…We will pack & store After Property of Stage To Amaze, LLC

We will borrow from other rooms… Before Property of Stage To Amaze, LLC

…to create more appealing style After Property of Stage To Amaze, LLC

We may recommend purchases… Before Property of Stage To Amaze, LLC

…To add warmth After Property of Stage To Amaze, LLC

We will focus on lighting and color… Before Property of Stage To Amaze, LLC

…To make each room a bright and warm space that buyers will respond to After Property of Stage To Amaze, LLC

Before Property of Stage To Amaze, LLC

After Property of Stage To Amaze, LLC

We will eliminate furniture… Before Often there is too much furniture in the room for it to appear as spacious as it could. Unnecessary furniture will be either re-purposed in another room, or packed away in order to create a spacious feel. Property of Stage To Amaze, LLC

…To create more space After Property of Stage To Amaze, LLC

Before Property of Stage To Amaze, LLC

After Property of Stage To Amaze, LLC

We will depersonalize… Before Property of Stage To Amaze, LLC

…so that each room appeals to the masses After Property of Stage To Amaze, LLC

We will rearrange wall art… Before Property of Stage To Amaze, LLC

…so it does not distract from the focal point After Property of Stage To Amaze, LLC

We will recommend drastic transformations… Before Property of Stage To Amaze, LLC

…if it will appeal to buyers After Property of Stage To Amaze, LLC

We will transform negative space… Before Property of Stage To Amaze, LLC

…Into beautiful focal points After …Into beautiful focal points Property of Stage To Amaze, LLC

We will give each room a unique purpose… Before Property of Stage To Amaze, LLC

…by re-purposing furniture After Property of Stage To Amaze, LLC

By banishing the junk… Before Property of Stage To Amaze, LLC

…To make room for work After Property of Stage To Amaze, LLC

…by furnishing vacant space Before Property of Stage To Amaze, LLC

…to give buyers a frame of reference After Property of Stage To Amaze, LLC

Before Property of Stage To Amaze, LLC

We will let the sunshine in! After Property of Stage To Amaze, LLC

Here’s what Realtors have to say about staging: “I always offer home staging to my potential listings and explain the advantages, some sellers say they can't afford it, which is silly as prices range from $500 to $3000 and can often help get a quick sale (can we say no mortgage payments!) and full asking price (show me da money!) However if my sellers refuse to stage, then I tell them I will bring my own touches and ideas, I move furniture and lend them staging props, anything to make the house more inviting.” L. Kastendick, Prudential Americana Group Realtors Property of Stage To Amaze, LLC

“…The house is a completely different look now- pulled together “…The house is a completely different look now- pulled together.  (The Staging) advice made the good features even more obvious.  We are planning on offering this service to every single listing.  By the way, we've had the listing for 29 days- in the previous year, there was one offer, total.  Looks like we have number two for us coming this week. ” L. Mindrich NY Property of Stage To Amaze, LLC

“Professional home stagers broaden the appeal of your listings, which means faster sales for more money…Every person who tours your listing should find it appealing. They should be drawn to its best features and feel how it will fit their lifestyles.” Ward Lowe Texas Realtor® March 2005 Property of Stage To Amaze, LLC

Here’s what the AJC says lately about staging: “Staging experts can make home into star for buyers” Molly Thompson AJC 4/29/07 “Declutter to improve odds of selling home” Christopher Quinn AJC 4/12/07 “To beat tough competition, create feelings of warmth” Jim Wasserman AJC 5/6/07 Property of Stage To Amaze, LLC

Here’s what the statistics are saying: 2003 Home Gain of 2000 Realtors, 76% realtors recommended Home Staging For every well spent staging dollar, you can expect a $2-$3 return Foot traffic has diminished, Buyers are viewing homes online and may actually view only 10-12 homes. Our Town Dec 2006 Average days on market for an un-staged home is 30.9 vs. 13.9 for a staged home. The New York Village Voice On average, staged homes sell for 17% more than un-staged homes. US Housing and Urban Development The cost to stage a home is less than the first price reduction! Property of Stage To Amaze, LLC

Here’s what the statistics are saying: REAL ESTATE STAGING STATISTICS Article by Cari Pilon In 2003 a survey was conducted of the general membership of the international redesign organization, I.R.I.S. (Interior Redesign Industry Specialists) to compile statistics on homes that had been staged prior to their sale. Of the 21 states represented by membership response, these are the average percentages reflected in the survey results. Speed of Sales: 5% of all staged homes sold the same day 2% of all staged homes sold within 2 days 9% of all staged homes sold within 3-5 days 84% of all staged homes sold within 5-30 days Dollar of Sales: The survey posed the question: "How much over the "asking" price have your staged homes sold for?" 39% responded the homes sold for up to $4,999 over asking price. 45% responded the homes sold for $5,000 – $49,999 over the asking price. 16% responded the homes sold for $50,000-$200,000 over the asking price. Property of Stage To Amaze, LLC

Reasons why you shouldn’t stage your listings: Property of Stage To Amaze, LLC

Reasons why you should stage your listings: There is no reason not to Statistics support it It makes economic sense Realtors who do it, swear by it It will give you the competitive edge Even if you don’t see immediate results, it doesn’t hurt It is inexpensive It makes us the bad cop & you stay the good cop You spend your time doing what you do best It’s a WIN-WIN for everyone Property of Stage To Amaze, LLC

Stage To Amaze Every Listing! Conduct a 2+ Hour Interior & Exterior Walk-thru of your client’s home Coach your client on the benefits of home staging to transform their home from ‘personal space’ to a market-ready product that will appeal to a mass market Perform a room-by-room analysis to capture pictures and notes on the strengths & weaknesses Stage one room to accentuate the positive features and demonstrate staging techniques to the owner Provide a Top Ten Action Report of recommendations for a clean, de-cluttered, spacious, and inviting home (A comprehensive DIY Action Report is also available for an additional fee) Provide staged Photos for your on-line listing (Ask for details) Property of Stage To Amaze, LLC

The cost to Stage? Home sells faster for Top Dollar! Occupied Home Example Home is left as is: Selling Price = $350,000. 1% Price Reduction = $3500. Home eventually sells for $346,500. Home is Staged To Amaze: Staging Costs = $400. (Consultation + 4-hour Staging Day) Home sells faster for Top Dollar! Vacant Home Example Home is left as is: Selling Price = $350,000. 2% Price Reduction = $7000. Home eventually sells for $343,000. Home is Staged To Amaze: Staging Costs = $3000. (Based on 3000 sq ft home, 3 month furniture & décor rental, Staging & De-Staging) Home sells faster for Top Dollar! Note: These are examples only, not guarantees. Property of Stage To Amaze, LLC

Thank You! …And the winner is… Sunrise Realty Stage To Amaze Transforming Homes to Create Lasting Impressions. Property of Stage To Amaze, LLC