Your Digital Story: From Creation to Consumption April 11, 2013

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You are being recorded… This seminar will be available on the TechSoup website along with past webinar presentations: www.techsoup.org/community/events-webinars You will receive a link to this presentation, material and links. Twitter hashtag: #tsdigs or #techsoup

Your Digital Story: From Creation to Consumption With SeeYourImpact.org and Connect2Give.com

Presenters Becky Wiegand TechSoup Facilitator Ale Bezdikian TechSoup Bradley Krugh SeeYourImpact.org Presenter Scott Heit Connect2Give Presenter Assisting with chat: Nicole Heze, TechSoup Global

Today’s Agenda: Introducing TechSoup If You’re Just Starting… 2013 Digital Storytelling Challenge Stories Start with People Sharing Stories Effectively for Change Q&A Additional Resources

Who Is TechSoup? TechSoup is part of TechSoup Global, working towards the day when every nonprofit, library, and social benefit organization on the planet has the technology, knowledge, and resources they need to operate at their full potential.

Who Is TechSoup? TechSoup is a 501(c)(3) nonprofit organization. As of June 2012, TechSoup served more than 183,000 organizations, distributed more than 9.7 million technology donations, and enabled nonprofit recipients to save more than $3.1 billion in IT expenses in 40 countries around the world. We have 52 donor partners including Microsoft, Adobe, Cisco, and Symantec, and there are currently 469 technology donations available through the TechSoup catalog.

Participant Poll Have you or your organization created a digital story before? (yes, no, don’t know)

Getting Started & 2013 Digital Storytelling Challenge Ale Bezdikian, TechSoup Global

TechSoup Digital Storytelling Challenge Tools and Resources 2012 TSDigs Photo Winner, Fitness for Africa TechSoup Digital Storytelling Challenge Tools and Resources Bring your cause into focus

Why Digital Storytelling? We are visual creatures Technology makes storytelling instantaneous and fairly DIY Storytelling is the currency of community

Shifting the Lens for Nonprofits Local Impact Map TechSoup Member Spotlights Types of resources to consider here at TechSoup: Tips, how-tos, blog posts, webinars, and product demos Digital Storytelling 101 Wiki page Shared social media content and community knowledge Access to experts Past presentations and conference appearances

Where TechSoup Fits Many nonprofits lack: confidence, knowledge, or tools for digital storytelling TechSoup provides the education and resources, plus a friendly way to spur competition Donor partner sponsorship model

A month of sharpening your digital storytelling skills Hands-on media making project Friendly competition – with prizes!

A Month of Learning Webinars Tweet Chats More Resources www.tsdigs.org April 4: Creating a Culture of Storytelling April 11: From Creation to Consumption April 18: Storytelling of All Sizes Register: http://bit.ly/TSDIGS13W Tweet Chats April 9: Storytelling with Data April 16: Storytelling Around the World April 23: Sharing Your Story More Resources http://bit.ly/TSDIGS13R www.tsdigs.org

Compelling Stories Start with People Bradley Krugh, SeeYourImpact.org

Your story starts with people

“Storytelling needs to focus on an individual, not a group.” Nicholas Kristof, From “Advice for Saving the World”

Your story needs to be authentic

State the problem Share an example Celebrate impact

Chasing the [Online] Crowd is both Opportunity and Challenge

New Leaders discovered the power of their online community

Where do we find champions?

Your story is an asset for champions Hawthorne Elementary reached new donors to build a library TSS engaged committed advocates to rebuild a ropes course

SeeYourImpact’s story sharing tools can help your organization create and celebrate impact. Donors Beneficiaries An open giving platform letting donors connect with NGOs and beneficiaries whose stories are waiting to be told Any partner NGO

Your organization has a story to tell. We’re ready to help Your organization has a story to tell. We’re ready to help. Contact us to get started today. Partnerships@seeyourimpact.org

Participant Poll What tools have you used to share your digital stories? (website, blog, Flickr, Twitter, YouTube, Facebook, Google+, press releases, text message, Instagram, Vine, Zeega, Other)

Share Stories Effectively to Create Change Scott Heit, Connect2Give

Q & A Please type your questions in the chat window. Follow-up questions can be posted in the community forum: http://forums.techsoup.org/cs/community/f/32.aspx

Additional Resources www.tsdigs.org Register for upcoming webinars! http://bit.ly/TSDIGS13W More Digital Storytelling Challenge resources http://bit.ly/TSDIGS13R Connect2Give Discount Program through TechSoup http://www.techsoup.org/connect2give SeeYourImpact.org

Thank You to Our Webinar Sponsor! ReadyTalk offers dedicated product demos for TechSoup organizations 4 times per week. For more information: pages.readytalk.com/techsoup.html 43