Digital Business Strategy Gillette and Dollar Shave Club

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Presentation transcript:

Digital Business Strategy Gillette and Dollar Shave Club Group Assignment Digital Business Strategy Gillette and Dollar Shave Club Discussion Templates (note – These do not need to be posted)

Digital Business Strategy: Gillette Their Value Drivers Which business models threaten them today? The Strategic Response Today? 2020 1-10 Scale Examples Examples Examples? Examples? Free and Freemium Buyer Aggregation Consumption-Based Pricing Reverse Auctions Price Transparency $ Harvest Cost Value Customer Choice Personalization Automation Reduced Friction Instant Gratification Retreat Experience Value Disrupt Digital Karma Crowd Sourcing Communities Data Orchestrator Digital Marketplace Platform Value Occupy

Digital Business Strategy - Dollar Shave Club Their Value Drivers Which business models threaten them today? The Strategic Response Today? 2020 1-10 Scale Examples Examples Examples? Examples? Free and Freemium Buyer Aggregation Consumption-Based Pricing Reverse Auctions Price Transparency $ Harvest Cost Value Customer Choice Personalization Automation Reduced Friction Instant Gratification Retreat Experience Value Disrupt Digital Karma Crowd Sourcing Communities Data Orchestrator Digital Marketplace Platform Value Occupy

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