Advocacy - Using Social Media to Publicise Your Repository

Slides:



Advertisements
Similar presentations
Advocacy - Using Social Media to Publicise Your Repository RSP Webinar June 2012 Glyndŵr University Research Online Misha Jepson.
Advertisements

Social Media Pros & Cons for Parish Councils. What we’ll be covering… ➔ What is ‘social media’? ➔ Tuning in – what are the channels? ➔ Risk factors –
Privacy: Facebook, Twitter
Your life, your way. having an online presence Your online presence should be an extension of you Brand YOU Lots of social media options out there Twitter.
1 Working with Social Media in Research Settings Victoria Wade Careers Consultant.
Social Media Marketing: From Mystery to Mastery Tweet and Connect Presented by Linnea Blair Advisors On Target June 16, 2011.
TWITTER BASICS GATEHOUSE NEWS & INTERACTIVE DIVISION.
Presented by: Dan Landsberg August 12, Agenda  What is Social Media?  Social Media’s Professional Side  Benefits of Social Media  Regulatory.
Secrets of Making LinkedIn Productive & Profitable Kate Buck Jr KBJOnline, Social Media Management Slides: KBJOnline.com/WonderWomen.
Traditional Marketing Methods are Dead or Dying ” Unlocking the Power of Social Media for Higher Search-Engine Rankings “
The difference between a profile and business page How to create a MASSIVE lead generating business page The common mistakes to avoid How to attain page.
WHAT IS SOCIAL MEDIA SAYING ABOUT YOU? MAKE IT WORK FOR YOUR CAREER SARA MEANEY PARTNER, VICE PRESIDENT COMET BRANDING – HANSON DODGE CREATIVE.
Inbound Statistics Slides Attract. 1 Blogging There are 31% more bloggers today than there were three years ago 46% of people read blogs more than once.
Social Media Strategy for Small Business Anthony J. Acosta PhD.
Top 5 Facebook Tips Mark Smith Rosemary Turner. What is Facebook? Users create a personalised profile for themselves and then add people as friends to.
Getting Your Message Across Presented by Duncan Craig Communications & Marketing Co-Ordinator.
Warm-up  Click on the link below and read the article. Jot down 5 interesting facts  social-media-facts-and-statistics-you-
 Facebook  Youtube  Twitter  Google +  Pinterest.
PRESENTATION BY BLESSING VAVA ONLINE JOURNALISM COURSE 10 JUNE UNIVERSITY OF WITWATERSRAND.
1All information is copyright © SixFigureStart® 2015 Social Media & Your Job Search: A focus on LinkedIn Presented by SixFigureStart®
Creating an Online Professional Presence Using Social Media.
Marketing Your Business Through Social Media. FSC Interactive Online and Interactive Marketing Agency located in New Orleans, La. Specialize in Social.
How To Manage Your Social Media Presence in Just 10 Minutes A Day! And be more popular than the local news guy!
Social Media for Credit Unions? Facebook – Getting Started Adding content Promoting Advertising Summary W E L O O K A T T H I N G S D I F F E R E N T.
Why Use Social Media for Rotary? Peter Borner The Rotary Club of Towcester.
Online Marketing & Social Media for Voluntary Organisations Mike Hughes Microsoft Ireland
FaceBook and Your Business Women in Technology in Nigeria Presented by Mrs M.O Alade Women in Technology in Nigeria
What is Social Media? And how best to use it.
Attract & More... Blogging Easily create remarkable content that will help your business get found. Social Inbox Publish and see Social Analytics across.
 Facebook  Twitter  MySpace  Windows LiveSpace.
Digital Media Marketing Campaign Rick E. Norris – An Accountancy Corporation – Case Study.
How To Drive Traffic To Your Website With Facebook - Growing Your Online Business With Facebook- and Much More - The Facebook Experts Handbook 1 This book.
Twitter.com/DOTLebanon facebook.com/DOTLebanon‎ A presentation about social media with emphasis on facebook.
NETWORKS and Personal Branding. Actions should align with Intention.
Visit The World’s First Guaranteed Results Marketing Firm Topic: Social Branding.
Marketing Yourself Using Social Media Mandy Gross Communications Services Manager.
Social Media Getting Social in a Digital World. (And, why it matters to your business!)
Networking Through The Internet : Social Media Is Not About Technology ACLEA Orlando January 31, 2010 ACLEA Orlando January 31, 2010.
Social Media and Your Career How to use social media to land your next job Confidential -- Copyright Web Developers of New York All Rights Reserved.
Using Social Media for Fundraising and Communication with Supporters Lindsay Boyle – Communications & Research Coordinator Claire Chapman – Information.
Are you a startup looking to create a presence in the all that noise on the internet. Here is a simple plan to get started HootSuite + Word Press = Social.
Personal Branding. Objectives How do you see yourself? How do others see you? What is your personal brand?
‘Net’-working for Your Own Professional Development Helen Pownall University of Manchester 15 July 2010.
A consistent social media presence is key to a good SEO strategy. Create engaging content that will encourage people to share. Encourage sharing on your.
BEACHLINK WEBINAR. WELCOME TO BEACHLINK BeachLink is the exciting new social network designed for members of the Redondo Beach Chamber of Commerce & Visitors.
June Linkedin is a B2B social network for people in professional occupations which has seen phenomenal growth since it’s inception over 10 years.
Types and purposes of online communities. Types of websites within online communities blogs chat rooms forums social networking wikis.
Social Media: Inspiring and informing @junction49.
Online Reputation A guide for children aged 7+
Social Media Security: Understanding how to keep yourself safe.
of customers say buying decisions are influenced by
Social Networking for Job Seekers
Social Media Marketing
Social Media Guide.
The Connected Job Search Online & Social Media Strategy
Your Responsibilities
Unlocking the Power of Social Media for Higher Search-Engine Rankings
Discover How Your Business Can Benefit from a Facebook Fanpage
Using Social Media to Build and Support Partnerships
Social Media Strategy Template
AFCEA Chapters and Social Media
Social Media Account Management Services
20% LISTINGS DISTRIBUTION ESTABLISH A STRONGER ONLINE PRESENCE WITH
How to Use Social Networking to Help Job Seekers
Sr. Manager, Global Talent Acquisition
Caryn Brown BNI – Centers of Influence 8 August 2013
SOCIAL MEDIA IN MANUFACTURING
New Mexico Broadband Program Internet Tools for Small Business
Understanding the power of online channels
eHarmony for Recruiters
Presentation transcript:

Advocacy - Using Social Media to Publicise Your Repository Misha Jepson June 2012 Graduate School and Research Services Coordinator Advocacy - Using Social Media to Publicise Your Repository RSP Webinar June 2012 Glyndŵr University Research Online http://epubs.glyndwr.ac.uk

Why whisper when you can shout? NASA Goddard Photo cc Why whisper when you can shout? Introduction Marketing The Repository The University Yourself

Marketing in a new age Social Media 2 years of learning It is a whole new world out there and we can be part of it World UK Repository Wrexham Leaflets & Posters emails and internal news Presentations Competitions

Copyright Misha Jepson 2011 Social Media What are your future plans? Copyright Misha Jepson 2011

Open Access & Social Media Social Media the future? http://www.youtube.com/watch?v=3SuNx0UrnEo Share Open Access & Social Media go hand in hand Who can you reach? Internet Minute http://www.cloudtweaks.com/web/content/Cloud-Computing.jpg Copyright Aphrodite 5

Branding and Marketing © art designer PLoS cc Misha Jepson Google search Do people know About your repository link Who you are What you do Copyright Misha Jepson 2011 Copyright Misha Jepson 2011

Linking to the Repository Website Links = higher Google ranking RSS feeds example Ensure all your sites are linked check by searching via Link:your url

Twitter (108 followers) @glyndwr_repos twitter News and You Twitter (108 followers) @glyndwr_repos twitter Facebook link LinkedIn 55 million members, your profile, collaboration, mention articles Link

Researcher Newsletter scribe Moodle Marketing and sharing Slide Share link Researcher Newsletter scribe Moodle Blog link http://glyndwrgraduateschool.edublogs.org/

Links Repository Blog Slideshare* Newsletter OA Moodle Facebook RSS Feed Facebook LinkedIn Twitter news Other*

How to share quickly and easily Hootsuite Twitter @glyndwr_repos Facebook @glyndwr_pgr LinkedIn My profile Other Message

Does it work? Date introduced 484 visits wider coverage Slideshare Facebook Blog Twitter Newsletter 484 visits wider coverage

Copyright Misha Jepson 2011 What scares you ? Copyright © Publishers rules http://www.sherpa.ac.uk/romeo Damaging your reputation, representing your organisation, not having anything to say? Post/pre print Post print Pre print No Copyright Misha Jepson 2011

Tips Don’t share private info. Once online its there forever Monitor accounts for spam Interact with followers If you find something interesting share it with others

Copyright Alexindigo cc. Your next step Gain support Be safe Have Fun Copyright Alexindigo cc.

Social Media Getting Started Twitter 140c, talk about your area of interest https://twitter.com/ Twitter explained here Hootsuite accounts link LinkedIn 55 million members, your profile, networking, tweeter feed http://www.linkedin.com/static?key=what_is_linkedin Shorten URL’s Bitly Facebook http://en-gb.facebook.com/

Any Questions? Misha Jepson d.jepson@glyndwr.ac.uk Glyndŵr University Research Online Copyright Misha Jepson 2010 Misha Jepson d.jepson@glyndwr.ac.uk Build and protect your brand You are marketing yourself your repository your University