Positive Negative Strength Weakness Oppurtunities Threat Strong Sponsor Experienced Business Units(TATA) 24*7 Availability On-Time Delivery Communication tools Multiple Sales Channel Oppurtunities GSM Technology Internet Connectivity Secure System Growing Vast Network Customer Satisfaction Oriented Towards large no of population Negative Weakness Adaption to new technology Updation of developement Hardware Implementation Marketing Threat Over Budget Server monitoring complication Package Tampering International Competition Database Theft Low Profits Server Crashing