Types of Market Structures

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Presentation transcript:

Types of Market Structures

Perfect Competition A market where perfect competition is subject only to the laws of supply and demand The number of firms is unlimited There are no barriers to entering the market Each firm produces one product that is the same as that supplied by other firms As more enter the market, the supply increases Competition is unlimited

Monopoly The opposite to perfect competition is a monopoly This type of market involves only one firm, which has total control over the price of a good or service A monopoly is know as a price maker Monopolies can take advantage of their customers by raising prices and limiting supply

Monopolistic competition There are many competing producers, because barriers to entering the market are low Each firm makes a product that is slightly different from the others The products are different, each firm has some control over the prices it charges Most of the things we buy every day are made by companies in this type of market Soap, shampoo, toothpaste, jeans, shoes, to name a few

Oligopoly Similar to a monopoly, except that a few large firms, rather than just one, control the market Oligopolies are common and include such markets as automobiles, soft drinks, airlines Barriers to enter the market are high Products vary There is a lot of competition

Market Structures from Most Competition to No Competition: Perfect Competition – One produce; products are all the same no matter where purchased; Unlimited Competition; No barriers to entry. Monopolistic Competition – A Lot of Competition; Variety of products; Low Barriers to entry Oligopoly – Few Large Firms Control the Market; High barriers to entry; Little Competition Monopoly – One product; No competition; Extremely High Barriers to Entry.