App Marketplace with 9Apps & 9Games

India - the most important emerging market Asia's Mobile-first World Emerges IN=India ID=Indonesia Smartphone Penetration% IN ID JP AU TW HK KR SG 30% 90% 33% 43% 54% 77% 78% 79% 83% 88% Smartphone as main device% AU TW JP SG IN KR HK ID 20% 50% 23% 28% 32% 35% 39% 42% 44% 49% Average number of apps installed ID JP IN AU TW HK SG KR 30% 60% 31% 32% 33% 35% 40% 43% 44% 57%

More and more Competitors Challenges & Opportunities Demographic Dividend More and more Competitors Capital Input Smartphones Burst User Acquisition is the key point for your business to stand out.

They are purchasing users… shopping: Entertainment: Communication: Other: Music&Audio:

The value of User Acquesion Snowball Effect to User Increase Key to Capital Financing (not Google Play Rank) Foundation of Monetization

Media Store WAP Sites Ad Netwrok Indian Android Users Traffic Structure High Quality Market share Media Store Low Volume High Volume WAP Sites Ad Netwrok Low Quality

Purchase APK users from store is the best cost effective solution. APK or GP? Purchase APK users from store is the best cost effective solution. GP APK Price High Low(1/3~1/2 of GP Price) Quality Store APK - High Non-Store APK - Low Competition Low Room for Growth Quantity Restriction Need to have Google Account; （Over 40% of Android users don’t have one） Non

APK or GP? Most of the market players are purchasing APK users E-Commerce: Tool: Entertainment:

9Apps is India’s Largest 3rd-Party APK App Market What is 9Apps? 9Apps is India’s Largest 3rd-Party APK App Market India’s largest & fastest growing 3rd party App Market, with 1000 million users and 250 thousand free apps. Daily Downloads Max Daily Installs for SingleApp MAU 18 Million 100 Thousand 140 Million

9Apps-Continues on high-speed growth Note: Data from Google Trends 9Apps is the most searched app store in India. And it continues to expend with high-speed!

Advantages of 9Apps/9Game Localization Operation Team in Delhi & Mumbai! 9Apps is the most professional app store in India with the best localized content. We know our Indian Users the most! Best Localized Content Based on Users’ Preferences!

Offer 0ptimization advices to help improving your product Advantages on 9Apps/9Game Offer 0ptimization advices to help improving your product Installs of a Tool App Before Optimizing Testing After Optimizing

Cost once,harvest twice! Advantages on 9Apps/9Game Cost once,harvest twice! A DDI is gained when upgrade the app in GP User install a app in 9Apps Upgrade notification to users Rank in GP improved

Advantages on 9Apps/9Game E.g. You have a budget of $100,000 per month. An APK costs $0.2, a GP costs $0.5. Then: 18333 9524

3 2 1 Advantages on 9Apps/9Game If you have a budget of $100,000 per month, your product will be at rank 120 with exposure profits accounted for about 30%. If your product is at Top 10, the exposure profits will account for 60%, but the total budget will exceed to $450,000 per month. Upgrade conversion rate accounts 10% of new users of purchase APK. Purchase GP can generate extra exposure profits. Higher rank will get more exposure profits.

Advantages on 9Apps/9Game Largest 3rd-Party App Market with High-Speed Growth India's largest & fastest growing 3rd party App Market, with 140 million MAU and 18 million daily downloads. User growth speed is faster than Google play. Higher Retention & ARPU with Lower costs 9Apps is a stable and high quality channel vs. other distribution channels The price in 9Apps is lower than Google Play. Better Conversion Offering users direct downloads & convenient installs, making installs much easier & user friendly Intelligent downloading speed boost and shortening install process save time for users Highly cost efficient solution for partners to reach wide-range of users shortly

Co-operation Model - CPI Cost per install •Performance based campaigns and installs brought to advertisers •Cost effective solution to maximize your user acquisition efficiency

Successful Case Tools Lifestyle Shopping Music News 40,000 Installs/Day 25,000 Installs/Day 20,000 Installs/Day 15,000 Installs/Day 10,000 Installs/Day 1 Game reach GP top new free No.1,top free No.25 1 App reach GP top new free No.1,top free No.8

More Partners on 9Apps

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