Puretech Global Sdn Bhd Marketing

Marketing Workflow Prepare keyword & shortcode Request new campaign design or adaptation design for run campaign in potential countries. Schedule related content for the campaign Performance full testing for the campaign before launch in market. Inform and request Online IT prepare list of offer list Prepare weekly reporting to analysis

Web & Wap subscription flow Banners Wap/web Landing page User need to sms keyword to shortcode / click sms now button Affiliates partners charged ads cost Pixel fired to affiliates Stop service- sms stop keyword to shortcode User received MT charged message User received welcome message

Banners

1st Step: Landing Page User need to select operator and enter their MSISDN to continue next page Example URL : http://landing.grabmobitraffic.com/campaign/ptn/my/ptonline1-2/

Last Step: SMS instruction page / Thank You page / Confirmation page / AOC (advisory of charge) At this page will show user on how to subscribe the service E.g, send the keyword to the shortcode.

Click “sms now” button

Welcome Message Once user success subscribe the service. User will receive welcome message from Operator as below format: “RM0.00. Successful registration. No subscription fee. Price: RM3.00/SMS(Excl. GST). 1SMS/Day. Renewal on xx/xx/xx. To cancel, send STOP CDF to 32775.”

Sample of contents http://puteez.com/fn/sample/baby3.3gp http://puteez.com/fn/sample/animal3.3gp http://puteez.com/fn/sample/animal5.3gp http://puteez.com/fn/sample/baby1.3gp Sample content thumbnail

MO,MT and DN Explain MO (Mobile Originating) Subscription message ( User  Telco  CP ) MT (Mobile Terminating) Welcome Message ( Telco  User ) Content Push ( CP  Telco  User ) DN (Delivery Notification) Success Charge or Failed ( Telco  CP )

MO, MT and DN Flow

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