Public Image District Team Training Seminar

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Presentation transcript:

Public Image District Team Training Seminar Andy Vanhook Imaginative Producer Appeal Production

If you have a great club and no one knows about it, what good is it?

Attention Credibility Recruitment Why promote your club? Attention Credibility Recruitment

Who is your audience?

Unique Personal Connect Tell your story Unique Personal Connect

Traditional Media Newspaper Radio TV

Website Social Media Blogs New Media Website Social Media Blogs

Your Rotary Pin Enthusiastic Members(You) Emerging Members “Me” Media Your Rotary Pin Enthusiastic Members(You) Emerging Members

Weekly Updates Monthly Blog Share Other’s Club To Do Weekly Updates Monthly Blog Share Other’s

High quality programs Collaboration Share Other’s District Team Support High quality programs Collaboration Share Other’s

Increase Membership & Retention Improve Participation Become Vibrant Outcomes Increase Membership & Retention Improve Participation Become Vibrant

Andy Vanhook Public Image Chair @andy_vanhook andy.vanhook andyvanhook Appeal Production andy@appealproduction.com (540)271-0023