Business Plans
Business Plans… …Need to be employed by anyone who is in business …Set a strategy for future growth and can be used to attract investors and loans Go online to www.business.govt.nz/starting-up/writing-a-business-plan for further details on how to write a business plan. You can also find a business plan template at www.business.govt.nz/tools-and-templates/tools/templates and an interactive business plan tool at www.business.govt.nz/tools-and-templates/online-training/starting-up/quick-start-business-plan.
They aren’t just used by start-ups… …Business Plans are also kept and developed over time by existing businesses, and even started over when new opportunities arise
Types of Business Plan include: Summary Special Project Feasibility Mini Start-up Presentation Internal Growth
Business Plan Essentials: Executive Summary Business Strategy Marketing Strategy Team & Management Structure Financial Budgets & Forecasts These five sections are not universally used in any order. There is no set structure for a business plan.
Executive Summary Introduction to business Competitive advantages Brief summary of the plan
Business Strategy Tactics Strategic Impact Business’s core values
Marketing Strategy SWOT Analysis Market Research Distribution Channels Strategic Alliances E-commerce & Technology Marketing Budget Credibility & Risk Reduction An example of a SWOT analysis template can be found online at www.business.govt.nz/tools-and-templates/online-training/marketing/swot-analysis.
Team & Management Structure Skills, Experience, Training & Retention Advisers Management Systems Team and management structure often feature first in many business plans instead of an executive summary if those involved want to emphasise their track records and industry experience.
Financial Budgets & Forecasts Profit & Loss Forecast Cash Flow Forecast Balance Sheet Forecast Capital Expenditure Budget Break-even Analysis Presentation budgets given to investors often focus on financial forecasts to emphasise the possible rate of return from investing in the company.