Client: Fairfield Inn & Suites® (FIS) Name: Summer Sweepstakes Tactic: Like-gated Facebook sweepstakes Objective: Engage the FIS Facebook community Mechanics:

Slides:

Advertisements

Similar presentations

Ego Id Ticket Instructions Personality Identification.

Advertisements

PRESSLAFF.COM Favorite Factoid: At 4:00 PM, 80% of Americans still have no idea what they’re having for dinner. GROCERYGUESS Fill your cart with grocery.

(1) 6/20/ Online Bill Pay Sweeps Kick-Off.

 New Jersey Natural Gas is the principal subsidiary of New Jersey Resources.  Fortune 1000 company  Provides reliable energy and natural gas services.

Campaign Incentives UNITED WAY EMPLOYEE CAMPAIGN DRAWINGS How it works: all employees who pledge will be entered into a drawing for a $25 gift card 2 winners.

1 Triton Digital Your Music, Your Way Integration Presented to: Burger King.

Face Your Finances. Advertising Concept: Find new leads as our audience calculates their knowledge on different financial matters. We’ll identify their.

Text2Buy 13Text Ltd. Text2Buy... Would you like to promote a 24 x 7 fully automated “buy it now” Call to Action across any advertising media for your.

Client: Time Warner Cable Objectives: Create brand awareness among target customers, address local market dynamics and concerns, establish trust in the.

Client: Bridgestone Name: Rethink Green Contest

Client: Staples (“The Global ecoeasy Challenge)

Staples Global ecoeasy Challenge

Six Flags/Starburst Concert Series Sweepstakes

of the Season Sweepstakes

Client: SpaFinder Objective: Build membership club that would extend the Luxury SpaFinder Magazine brand and further monetize the website. Solution: DJA.

Pringles Share Your Way Sweepstakes

Client: Ohana Companies (Agency) / AutoZone (Promotion Sponsor)

Carnival Cruise Best Of & Scavenger Hunt Contests

Staples Unwrap Giveaway

Mechanics: Select ground beef products featured an on-pack sticker with an official game code and instruction to go to the Client: Cargill Meat Solutions.

Client: Travel Industry Association (TIA)

Client: Kay Jewelers, Inc

Client: Shycast Objective: Given the rise in user-generated content, IKEA wanted to create an environment were users could share their knowledge in hopes.

#OLCAccelerate.

13Text Ltd Text2Donate.

Bridgestone Conquer the Cold Sales Promotion

Aloha to Hawaii Sweepstakes

Polo Jeans University Employee Rewards Training Program

Client: Polo Jeans Co. Name: Polo Jeans University Employee Rewards Training Program Objective: “Professionalize” retail salespeople to learn the line.

2012 Popcorn Incentives My popcorn sales goal is: $350

Renaissance Hotels Discover NYC Twitter Giveaway

Cupcake Vineyards Treat Today Sweepstakes

Madden Super Bowl XLIX VIP Package Sweepstakes

Client: CareCredit (Hundreds of $100s Again in 2010 Sweepstakes)

Client: Marriott International

Client: Road Runner High Speed Online

Client: Staples Objective: To grow the number of Staples Twitter followers and leverage their JetBlue and STAPLES Center partnerships. Mechanics: To enter,

Client: Goya Objective: Create excitement, encourage purchase frequency, build consumer loyalty and serve as a point of difference at point of sale during.

Hanes Follow That Sock Promotion

Chiquita® Just Smile Family Photo Contest

FreeCreditScore.com Band Search Contest

COVERGIRL REWARDS PROGRAM AND SWEEPSTAKES

Client: Rite Aid Title: Rite Aid “Vote for Your Favorite Pharmacy Team Member” Sweepstakes Objective: Establish a personal community feeling for Rite.

Client: LPL Financial Services (Account Advisor Sweepstakes)

#KayLovesFamily Mother’s Day Sweepstakes

Show Us Your Heinz Objective

Show Us Your Heinz® Sweepstakes

Client: NEUTROGENA® Cosmetics

Client: Aeropostale Objective: Drive in-store and online traffic, build database and get consumers to try new jeans Tactic: In-store/Online Instant Win.

Aéropostale Try On And You Could Win Giveaway

Aussie Unlock Unfair Instant Win Game

Clean Slate Instant Win Game

Client: Marriott International/Renaissance Hotels (RH)

Client: McNeil Nutritionals, LLC

Client: Marriott International, Inc.

Name: Aéropostale "All I Want" Sweepstakes

Client: Ann Taylor Objectives: To increase traffic to their website, and increase brand awareness. Tactics: Sweepstakes and Online IWG Mechanics: To.

Client: HSBC Objective: Increase small business accounts.

Bounty Reds Twitter Contest

Taco Bell Everlasting Dollars Promotion

Client: Fresh Direct: 4-Minute Meals Foodie Fantasy Sweepstakes

/RestaurantDotOrg /NationalRestaurantAssociation.

YOUR LOGO HERE FREE FUEL FRIDAYS!

Add on $100 increments at a 35% agency fee

CUSD Budget Cover Contest.

Add on $100 increments at a 35% agency fee

A Healthier You.

Just a small sample of previous winners!

Useful URLs & Handles: Ambassadors Resource package webpage

Presentation transcript:

Client: Fairfield Inn & Suites® (FIS) Name: Summer Sweepstakes Tactic: Like-gated Facebook sweepstakes Objective: Engage the FIS Facebook community Mechanics: Entrants had to complete the registration form and their gift card preference (Marriott, Visa® or Amazon®). The Sweepstakes ran for ten weeks and there was one winner selected per week. Prize: The Weekly Prize was a $100 Marriott, Visa® or Amazon® gift card. DJA Handled: Administration & implementation, promotion website design (utilizing the DJA Facebook sweepstakes template), HTML coding, programming & hosting, mobile optimization, random drawings, winner notification, and prize procurement/fulfillment. Results: 78,799 total entries (6,908 unique entries). Of the 78,799 total entries, 580 entries were received via mobile devices. 81% of entries selected the Visa® gift card.