AdWords Sitelinks. Increasing choice and relevancy in your Search ads.

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Presentation transcript:

AdWords Sitelinks. Increasing choice and relevancy in your Search ads.

What is Sitelinks? Sitelinks is a feature of AdWords that allows you to provide up to 6 additional destination URLs for users to your site This allows you to direct customers to the most relevant page on your site What? Why? Benefits Getting started Conclusion

Why use Sitelinks? It is easy and costs nothing. By providing users with more options, you can make your ads more targeted and relevant to a wide variety of customers What? Why? Benefits Getting started Conclusion

What are the benefits of Sitelinks? Get more relevant customers to your website Improve the profitability of your search campaigns Improve your ads’ conversion rates with highly relevant landing pages Highlight promotions - this allows you to update your ads with seasonal or promotional offers without making changes to your keywords What? Why? Benefits Getting started Conclusion

Conclusion. Is an easy way to help users discover your site Works with existing AdWords ads Helps increase conversions Improves the profitability of your Google search ads What? Why? Benefits Getting started Conclusion

Thank you. If you have any queries or would like help setting up Search Sitelinks please contact: Business Catalyst SEO www.businesscatalystseo.com.au seo@businesscatalystseo.com.au