Managing Innovation and Fostering Corporate Entrepreneurship 12 Strategic Management Managing Innovation and Fostering Corporate Entrepreneurship

Chapter 12 Objectives The importance of implementing strategies and practices that foster innovation The challenges and pitfalls f managing corporate innovation processes The role of product champions and exit champions in internal corporate venturing How independent venture teams and business incubators are used to develop corporate ventures

Chapter 12 Objectives How corporations create an internal environment and culture that promotes entrepreneurial development How an entrepreneurial orientation can enhance a firm’s efforts to develop promising corporate venture initiatives

Managing Innovation Types of innovation Challenges of innovation Defining the scope of innovation Managing the pace of innovation Collaborating with innovation partners

Corporate Entrepreneurship Focused approaches to corporate entrepreneurship New venture groups Business incubators Dispersed approaches to corporate entrepreneurship Entrepreneurial culture Product champions Project definition Project impetus

Corporate Entrepreneurship Measuring the success of corporate entrepreneurship activities Comparing strategic and financial CE goals Exit champions and real options

Entrepreneurial Orientation Autonomy Innovativeness Proactiveness Competitive aggressiveness Risk taking