Region Training Conference 2016 Graphic Standards Region Training Conference 2016 Name, Position

WHEN do we use Graphic Standards? WHY do we use Graphic Standards? Professionalism Unity, consistency Branding - Allows work to easily be identified with Key Club WHEN do we use Graphic Standards? Meeting agendas Newsletters/Publications Recognition Advertisements Documents Training/Meeting PowerPoints Just about all things CNH, graphic standards is the way!

Using Key Club logos The Basics Must be placed on a neutral color back ground Should never be distorted CNH District Map Logo should not be next to KCI Logo

CNH WordArt CNH | KEY CLUB The “CNH” must be bolded The word art must be expanded by 6pt. or 18% at a 36 pt. size It must be placed on the top right of the document, aligned the end of the “B” of “CLUB” with the start of the pencil's tip. CNH | KEY CLUB

Fonts Don’t have access to one of these fonts or want try out others? You can download fonts from here! dafont.com fontsquirrel.com fonts.com* fontshop.com* veer.com* * = may require purchase

Fonts Fonts like Century Gothic, Verdana, or Goudy Old Style would be used for more official Key Club publications or document such as: Meeting Agendas Club/Division Newsletter Fonts like walk around the block will be used for titles of articles, attention grabbing details, etc… NOTE: You are required to use graphic standards if you are promoting the District.

Using the Pencil Full width of the document ONLY text can overlay the pencil. Pencil must be facing right Multiple pencils cannot be on top of each other The pencil can only placed on the top of the page The pencil must be horizontal The pencil must be on the first page of all Key Club documents which does not include graphics, info graphics, and media

Standard Pencil VS Scribble Pencil Standard Pencil should be used on Club/Division newsletters, agendas, meeting/training PowerPoints, or any official KC publications. Scribble Pencil could be used on advertisements, meeting agendas, any unofficial Key Club documents.

Using the pencil

Using the pencil

? ? Questions? Comments? Concerns? Go for it!

Acknowledgements The CNH Key Club District would like to acknowledge the following individuals who have contributed to this presentation over the years. Tina Bui, Graphics Department Coordinator 2014-4015 Raymond Guan, Graphics Department Team Member 2014-2015 Member Relations Committee, 2015-2016 Gaby Yonarta, Graphics Department Coordinator 2016-2017