3.5 Presenting HPM to Senior Management
Preparation Understand core values and culture Understand success metrics and motivation Plan to put costs in relevant terms (cost/unit or earnings per share)
Create a business case for health investment Identify and quantify risks and potential benefits Identify and quantify specific targets for intervention to reduce risk and provide benefit
Align with corporate strategy and interests Motivating (market) factors Understand strategic goals and objectives Identify opportunities and challenges
Communicate the vision Have a clear vision of success Identify a champion Build collaboration within the organization Position statement and marketing plan Understand and use corporate values and language
Key Message Managing human capital is as important as managing any other tangible asset
Presenting to the C - Suite CEO Business growth Financial impact Shareholder value Investor impact Productivity ROI CFO Cash flow Revenue growth Earnings growth Operating Margin COO Operations Efficiency Production Expenses Resources HR Staffing levels (head count) Recruiting Retention Benefits design and cost Compliance Training
Leveraging Impact through collaboration Build relationships Who else is interested? Who else will benefit? Who may need your help or service? Be a problem solver Identify opportunities Provide solutions Build influence Internal External
Benchmarking Industry Region Scale appropriately Be willing to compromise Accept incremental progress Keep the big picture Focus on outcomes The program is not the goal, the program is a means to a goal. The goal is greater health and productivity through human capital management.