Impact Workshop NABC Project Worksheet Present your project idea using the NABC - format. Present your idea in three minutes! PROJECT IDEA <IDEA NAME>

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Impact Workshop NABC Project Worksheet Present your project idea using the NABC - format. Present your idea in three minutes! PROJECT IDEA <IDEA NAME> What is the important, large, UNMET customer and market NEED AND WANT you have discovered? Quantify the problem. … N What is the specific APPROACH you have developed to satisfy that unmet need? How will it fulfill the need AND delight the customers? A What are the BENEFITS per cost of your approach? Client perspective B Who is your COMPETTION? What are the alternatives? Why your benefits are superior? C What are you aiming to do? Include a specific call to ACTION. Est. investment in xxx Euros, revenue estimate for JY in yyy Euros in 5 years.

Impact Workshop Business Model Canvas –template Instruction available at http://www.businessmodelgeneration.com Key Partners + Key Stakeholders What resources will you need to run the activities? Who are your partners? Who are your suppliers? What expertise or resources partners have? Who are the key stakeholder groups you will need to involve? Are there any strategic alliances? Why would somebody partner with you? … Key Activities What are the most important activities to achieve the goals wanted? Describe work packages in high level Value Propositions What is the added value, beyond state-of-art of your proposal? What is the impact? What are the impact measures? How will project solve market/customer problem or satisfy the market need? (different customer segments have different needs  different value propositions) How project differs from competitors? Is problem and market big enough? Customer Relationships How do you get, keep and grow customers? . Customer Segments Beneficiaries? Customers? Who do you want to influence with your project? Different segments: Geographical, social, gender, education… Why are current solutions underperforming? How will you measure success? What are the risks? Key Resources What resources you will need to run you project? What is the perfect project team? How to protect IPR ? Is there manufacturing, laboratory, etc.? Is commercialization part of the project e.g. customer connections? …. Channels How do you reach the markets? Dissemination & Communication means? Delivery & distribution means? Cost Structure Everything has a cost. Cost of activities, resources, partners, channels and customer relationships What are the costs of operations? Fixed costs? Variable costs? Revenue Streams How does the company make money from each customer segment? Revenue models (i.e. direct sales) are the strategy Pricing is the tactic