Subcultures in the Music Industry By Ben Bradshaw 201126
Subculture Histroy The term was coined over 100 years ago, however subcultures have been a major player in sociotal change over the our know history subversions of already rooted ideals lean outside the mainstream
Punk Revolution On the back bone of anarchism Trying to counter Capitalism
Hip Hop Origins The Bronx of New York City diaspora of black and latinos comprising of deejaying, rapping or MCing, B-boying graffiti art or tagging expressing the African American Lifestyle Africa Bambaataa = initial leader
Reaction To Opression How you act, walk, look and talk is all part of Hip Hop culture. And the music is colourless. Hip Hop music is made from Black, brown, yellow, red and white. It's from whatever music that gives that grunt, that funk, that groove, that beat. That's all part of Hip Hop.’ gave the people a system to communicate
Fake Hip Hop Bragging about wealth, money and power Not like - Kendrick Lamar, Ghost Face Killah and Vince Staples Communicate inequalities, violations of rights and the ‘Posers’ of the Hip Hop scene
Gangster Rap Mainstream focusing on hyper masculinity, sex and glorified violence ‘what we call hiphop is now inseparable from what we call the hip hop industry, in which the nouveau riche and the super-rich employers get richer’ NWA, Public Enemy and Ice Cube entice violence, misogynistic values and even racial rousing
90s Hip Hop West Coast vs East Coast Beef between each side both killed in drive by scenarios Violence, Gangs and hatred = Commercial success
Old School Ideals Artists do still uphold ideals of the original inception Trying to sway impressionable young adults in the right direction
Conclusion Deeper into the message Generated so many interesting communities Kendrick Interview https://www.youtube.com/watch?v=blvcswxmPCU
References Lorraine prinsky, L.P. (2016). The Presumption of Influence: Recent Responses to Popular Music Subcultures. Retrieved 16 March, 2016, from http://cad.sagepub.com/content/37/4/528.short David hesmondhalgh , D.H. (2007). Subcultures, Scenes or Tribes? None of the Above. Retrieved 16 March, 2016, from http://www.tandfonline.com/doi/abs/10.1080/13676260500063652 Fashion & power, . (March 16, 2014). Hebdige – Subculture: The Meaning of Style. Retrieved 16 March, 2016, from https://fashpow2014.wordpress.com/2014/03/10/hebdige-subculture-the-meaning-of-style/ Britannicacom, G.S. (2011). Encyclopedia Britannica. Retrieved 10 March, 2016, from http://www.britannica.com/topic/hip-hop Uicedu. (2016). Hip Hop & Gangs. Retrieved 14 March, 2016, from https://www.uic.edu/orgs/kbc/hiphop/hiphopgangs.htm Cmuedu, C.H.R.I.S.T.I.A.N. .A.N.D.R.E.S. .A.P.O.N.T.E. (2016). When Hip-Hop and Education Converge: A Look into Hip-Hop Based Education Programs in the United States and Brazil. Retrieved 15 March, 2016, from http://repository.cmu.edu/cgi/viewcontent.cgi?article=1170 Rollingstonecom. (2016). AFRIKA BAMBAATAA. Retrieved 15 March, 2016, from http://www.rollingstone.com/music/artists/afrika-bambaataa/biography Thenationcom, G.S. (2006). The Color of Money. Retrieved 13 March, 2016, from http://www.thenation.com/article/color-money/