Financial Literacy Vocabulary 2 Brice Holmes
Marketing The process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development
Marketing Mix The combination of product, price, place, and promotion.
Supply The amount of a product which is available for customers.
Demand The quantity of an item needed.
Competitive Advantage The strategic advantage one business entity has over its rival entities within its competitive industry
Logo A Graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition
Competition Rivalry between two businesses
Monopoly Exists when a specific person or enterprise is the only supplier of a particular commodity
Business Card Cards bearing business information about a company or individual
Cost Benefit Analysis A technique used to determine whether a planned action will turn out good or bad