Analyze and Evaluate an Advertisement *hershey’s*

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Analyze and Evaluate an Advertisement *hershey’s* Shahad alyousef ID#201202765

Outline Background of advertisement The advertisement Persuasion tactic Effectiveness summary

Background of advertisement Hershey’s is an American company was started in 1907. It’s founder is Milton Hershey . KISSES Chocolates were wrapped by hand. Green and red Hershey's kisses for Christmas in 1962 .

The advertisment http://www.youtube.com/watch?v=09-WlGhfIG8

Persuasion tactic the advertisement shows the process of making a piece of Hershey's kisses in high level of caring for every single piece . and when the piece arrive to the final station there were red carpet and alot of Photographers taking pictures .

effectiveness it's very effective because of the great advertisment that only took 30 second of your time and made you sure that hershey's is the best chocolate company , and every single piece it's means happiness to people who taste it !!

summary The advertisement was about a Hershey's kisses and it’s aimed to every one . The advertisement used a lot of persuasion tactic animation , music , smiling after tasting the piece .