Leveraging LinkedIn for: Real Estate Speaker: Javier Rodriguez Sponsored by: Freedom Title – Bright Way Insurance New American Funding
LinkedIn for Real Estate What is LinkedIn? Social Network for Professionals Basic Parts – LinkedIn.com People Companies Groups
STEP 1 Complete Your Profile Use a Professional Headshot 21x more profile views and 36x more messages Groupon.com specials NO party images with somebody cropped out NO USA flag as background
STEP 1 Complete Your Profile List Your Real Estate website URL Links to other social accounts (FB, Twitter, etc.) Your prof. bio outlining experience in real estate areas you specialize in: Certain types of homes Specific price ranges Do you have multiple Realtor certifications?
Level 1 “Yours” – Direct Connections Level 2 “Mine” Level 3 “Theirs” STEP 2 Join the 500+ Club Level 1 “Yours” – Direct Connections Level 2 “Mine” Level 3 “Theirs” Membership has its Privileges: Credibility / Image (You: 500+ / Them: 122) More views = More invites (connection requests) More people will see your “Shares” Why is this? It’s Math and Magic
LinkedIn has 467 million users (Feb. 2017) STEP 2 Join the 500+ Club LinkedIn has 467 million users (Feb. 2017) 54% of respondents have less than 500 connections 27% have between 500-999 12% have between 1,000-1,999 3% have between 2,000-2,999 4% have 3,000+ connections
LION: LinkedIn Open Networker STEP 2 Join the 500+ Club LION: LinkedIn Open Networker Super Connectors: have at least 3,000 direct connections Same as Level 1 LinkedIn max. cap. 30,000 Javier Rodriguez has ________ ?
STEP 3 Top Secret Technique? Say “NO” to Premium LinkedIn ($25 – $100 monthly) https://premium.linkedin.com Unlimited InMail Messages (Paid) Javy Method to FREE Direct Invitations (limited-time) Join their same group(s) See: STEP 4
Join, Create, Participate in Groups. STEP 4 It’s a Group Thing Join, Create, Participate in Groups. How many groups can you be a member of at one time? 100 How many groups can I own and/or manage at one time? 30 How many owners can a group have? 1 How many managers can a group have? 10 How many members can be in a given group? 20,000
STEP 5 Advanced Search
Local Business Marketing My Contact Information Mobile: 407-666-7559 Email: javier@dkblu.com Site: dkblu.com