ECOLNET Training Approach Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union ECOLNET Training Approach Dr. K.A. Velander School of Life, Sport and Social Sciences Edinburgh Napier University, Edinburgh, Scotland

Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union The Study What do Accommodation Providers and Tourists think of Ecolabelling Schemes? * Questionnaire and/or interview survey carried out in the Cairngorm National Park, Scotland, June and July 2011 100 tourists and 10 accommodation providers surveyed (another survey is planned for January to March) * Study carried out by Steffanie Stewart, MSc Edinburgh Napier University

Visitors would be willing to pay more for accredited accommodation Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union Visitors would be willing to pay more for accredited accommodation

Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union Achieving accreditation will increase visitor numbers for accommodation providers

Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union Accommodation providers that have achieved the standards will offer a higher quality of service than those that have not met the standards

Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union It is important that organisations (including accommodation providers) try to achieve environmental standards

There should be a minimum standard that all eco-labels must Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union There should be a minimum standard that all eco-labels must

What the visitors say about Ecolabels Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union What the visitors say about Ecolabels

What the visitors say about Ecolabels Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union What the visitors say about Ecolabels

Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union Learning Material for EETLS Training Packages based around four five topics Establishing your business (e.g. Business plans, ethics, legal requirements, etc.) Managing your business (e.g. Human Resource Management, marketing, involving local communities, etc.) Servicing your clients (Meeting customer demands, guiding and interpreting, customer feedback, etc.) Sustainable business practice (e.g. Social and environmental impacts, environmental legislation, servicing your business, etc.) Training for Evaluators (e.g. Assessing best practice, auditing, etc.),

Introduction to Training Package Individual Learning Portfolio Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union Introduction to Training Package (250 words maximum) Table of Contents Basics – Background to topic, the main written text as provided by ECOLNET with appropriate references cited in text; Additional web sites which offer specific training will be listed Case Studies – as per the ECOLNET network, although may need some additional specific examples for some topics Exercises – using a variety of methods which will also be used in the assessing competency section (e.g. evidence such as a business plan or document file; matching exercises (e.g. link activity to impact to mitigation); multiple choice review questions (self evaluated); fill in the blank; exercises such as SWOT analysis, bench marking, lesson drawing, process flow charts (e.g. for impacts)) References – General references including texts, web sites, other material available via Ecodestinet Indicators – Examples of relevant materials, self test; Link to the Learning record of the participant Links to other relevant training package topics – although overlap will be kept to a minimum, many of the topics are inter-related and will be given in this section Individual Learning Portfolio

Individual Learning Portfolio Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union Customer surveys and Feedback – finding out what your customers think about your business Table of Contents Why is it important ? How do I acquire it? How do I address any issues? How do I build upon my strengths? Where can I find further information? Basics – e.g. How do I acquire it? Feedback can be as immediate as a few words from a parting client or guest, some short sentences on a comments notepad or can involve a more detailed questionnaire. Additional material will include how to write a questionnaire, simple analysis, ways of addressing comments. Case Studies Exercises – Write a simple questionnaire, and design a feedback strategy for your business References – General references including texts, web sites, other material available via Ecodestinet Indicators – as above Links to other relevant training package topics Individual Learning Portfolio

Thank you Dr. K.A. Velander School of Life, Sport and Social Sciences Project Nr: 143418-LLP-12008-1-GR-KA3-KA3NW With the support of the Lifelong Learning Programme, Key Activity 3, ICT of the European Union Thank you Dr. K.A. Velander School of Life, Sport and Social Sciences Edinburgh Napier University, Edinburgh, Scotland k.Velander@napier.ac.uk