SHRM VOLUNTEER LEADERS’ SUMMIT 2015 NOVEMBER 19-21, 2015 | WASHINGTON, DC WEBCAST – MARCH 20, 2015 MEMBERSHIP FAMILY FEUD 2015 SHRM VOLUNTEER LEADERS' SUMMIT

2015 SHRM VOLUNTEER LEADERS' SUMMIT QUESTIONS What did individual membership associations say were the top reasons for joining their organization? What did association professionals say were the top reasons for not renewing membership? What did association professionals say were the most used communication methods to help onboard or engage new members? 2015 SHRM VOLUNTEER LEADERS' SUMMIT

2015 SHRM VOLUNTEER LEADERS' SUMMIT RESOURCES Your SHRM Team - Field Services Director and Member Engagement Associate Volunteer Leader Resource Center Marketing General’s 2015 Membership Marketing Benchmarking Report www.marketinggeneral.com 2015 SHRM VOLUNTEER LEADERS' SUMMIT

2015 SHRM VOLUNTEER LEADERS' SUMMIT THANKS! 2015 SHRM VOLUNTEER LEADERS' SUMMIT