The Money Savvy Blueprint Kenney N. Conwell, Jr. Financial Advisor

Choosing an advisor 3 types Needs Based advisor Investment advisor Fee- Based Advisor

What’s the difference between them?

Needs Based advisor Help feel a specific need Typically will sell you life insurance, disability insurance annuities, mutual funds, etc. Typically will say I’ll do your “Plan for free” I just ask that you do business with me on the back end This means I want you to buy my products

Needs Based advisor Compensation is derived from the sale of the product Typically recommendations are heavily biased purchasing financial products If the product is suitable then legally they are in the clear with their recommendations

Needs Based advisor This is problematic for two reasons 1. Financial recommendations are heavily biased towards filling a need via the purchase of a product 2. Financial priorities cannot be objectively assessed without the advisor thinking “Commission”

Investment Manager/Advisor Primary focus is around investment recommendations Typically charge a percentage of assets or Make commission via the sale of financial products like stocks, bonds, mutual funds, RIET etc. Money managers not financial advisors

Investment Manager/advisor Recommendations are typically heavily biased towards investment products Financial priorities cannot be objectively assessed without the advisor thinking “Commissions” If the product is suitable then legally they are in the clear with their recommendations

Fee-Based Advisor Charges a fee or retainer for financial advice Advice is unbiased and objectively with no incentive towards financial products Recommendations are only made after entire financial situation is assessed Advisor has no “commission” conflict of interest when making recommendations Advisor is fiduciary

Fee-Based Advisor Fiduciary means… person operating as a fiduciary, when making decisions for a client, must place the interests of the client ahead of his own at all times To illustrate, a broker could make a recommendation based solely on which product pays the highest commission and still be within the legal standard, as long as the investment is suitable for the client. Conversely, an fiduciary must always place the client's interests ahead of his own

I’m a Fee-Based Advisor

This is the process The Money Savvy Blueprint™

/Payroll

Initial Planning fee $299

The process

Meet the Team Thomas Johnson-Bean Retirement Income Specialist Natasha Smith CPA Tax Specialist Kellie Openshaw Estate Planning Specialist Todd Rose Investment Specialist

Next Steps Decide if I’m a good fit, if so Complete New client enrollment packet Complete Client advisor agreement Non-disclosure agreement Schedule discovery meeting

Download The Money Savvy Toolkit Here’s what you get for subscribing My to 7 tools to get your money on track now Good Habit creator & tracker Life Insurance cheat sheet Life insurance savings guide Best short-term investments guide Tax-Free Retirement Guide Savings cheat-sheet (How to save $600 to $1,000 in the next 30 days) The Money Savvy Budgeting Excel Template Go to www.KenneyConwell.com

Hire me and my team Kenney N. Conwell, Jr Financial Advisor DaVinci Financial Phone: 678-632-4129 Site: www.Davincifia.com Site: www.KenneyConwell.com Email: Kconwell@KenneyConwell.com Address: 1100 Peachtree St. NE Ste. 200 Atlanta GA 30309 www.KenneyConwell.com/Hire-me/