Introduction to Selling MathType

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Presentation transcript:

Introduction to Selling MathType A quick reference guide for MathType Resellers

= What is MathType? MathType is a “Math Equation Editor” It is used for typesetting math, not calculating or graphing. =

Who Uses MathType? K-12 math teachers Math & science educators, research scientists in academia and industry Book & journal publishers

How is MathType Used? With MS Office for tests, handouts, homework, presentations With Apple iWork for the same reasons With hundreds of other web sites and applications as part of our Equations Everywhere and Anywhere™ initiative.

The MathType Market The potential market is over 3 Million users

How to Sell MathType Everyone who teaches math or science is a prospect Always ask: “Do you use the Equation Editor in Microsoft Word” (aka Microsoft Equation 3.0 under the Insert Object menu item) Many will say “yes”. Tell them that MathType is the pro version, its only $57, etc. If they already use MathType, sell a site license

About Design Science Headquarters: Long Beach, California Established: 1986 Employees: 40 Product lines: MathType, MathDaisy (New), MathFlow, MathPlayer Contacts: Sanjeev Thakkar, Global Sales Manager, B2C Products sanjeevt@dessci.com Mary Heng, Channel Sales Representative maryh@dessci.com +1 (562) 432-2920 Reseller website: www.dessci.com/en/company/partners/resellers