LARGEST EVENT IN SOUTHERN VA TURNS 40!

LAKEFEST LOGO Design Contest This is a contest we get the public involved with to create a design each year and have a panel of judges choose a winning design. The winner receives $250 and their design is the logo for the t-shirts & promotional materials. We will have a special edition one for the 40th! Evolution of the Lakefest T-shirts 1988-2016

Facts The third full weekend of each July brings a tourism & economic boost to Virginia’s Only Lakeside Town—Clarksville. The Virginia Lake Festival begins with: Free tethered hot-air balloon rides on Thursday evening for children 12 and under On Friday morning, the sand sculpture artists begin creating a larger-than-life sculpture Around noontime, the main stage and children’s entertainment pieces arrive as well as the crowds That evening, the sponsors are introduced and saluted at welcoming ceremonies; a live band hits the stage and performs until 10 pm Saturday begins at daybreak with 14 hot-air balloons flying over downtown Clarksville and over the lake, and our main street—Virginia Avenue—comes alive with a daylong, juried arts & crafts show featuring 200 vendors, children’s games & rides, antique car show, helicopter rides, and more live music Sunset provides another hot-air balloon display and, at 9:30 pm, boats filled with spectators gather on the lake and others line the shorelines to view a spectacular fireworks event On Sunday, the hot-air balloons make one final flight

WHAT MAKES THE EVENT SPECIAL OR UNIQUE All activities noted above are open to the public at no charge. In addition to the various food vendors, our community organizations assist our guests in a variety of ways. Nearly everyone in the town (population 1,400) becomes involved with volunteering for the event to insure that our guests have a wonderful and safe weekend. We also provide a shuttle van service (handicapped accessible) to shuttle people from outlying parking areas to the main attractions. Likewise, a train which transports 18 people (including packages & baby strollers) travels up and down Virginia Avenue for those who would prefer to ride than walk. Our rescue, fire and police departments are instrumental in insuring that everyone has a wonderful, but safe time.

“One of the Top 20 Festivals In The Southeast” Voted by the Southeast Tourism Society in 2016 as “One of the Top 20 Festivals In The Southeast”, LakeFest (as it is known locally) attracted nearly 100,000 visitors in 2014 to view hundreds of attractions including hot air balloons, arts and crafts, live entertainment including music and dancing, great local and ethnic food, and the traditional ‘Gathering Of The Boats’ and fireworks show!

Sponsors The 2017 Virginia Lake Festival would not be possible without the generous support of wonderful sponsors. Please consider your Business as an official sponsor for this upcoming event. The next slides are the levels in which your business can help & the benefits.

2017 VIRGINIA LAKE FESTIVAL SPONSORSHIP LEVELS Admiral $8,000 -Name Featured on VLF Billboard (for 1 year) -Name & Logo on VLF T-shirts -Weekend Overnight Deluxe Suite Lakefront Accommodations for 2 -Huge Banner Displayed on Side of Main Stage -Name & Logo on Front Cover of Brochure -Name & Logo on VLF Website w/link to your website -Multiple Media Pictures Prior/During Festival -Invitation to all Ballooning Activities & rides for up to four -Complimentary (10’ x 20’) Display Space of your choice Captain $4,000 -Weekend Overnight Deluxe Suite Lakefront Accommodations for 2 OR Hot-air Balloon Ride for two & Invitation to All Ballooning Activities -Complimentary (10’ x 10’) Display Space of your choice -Name & Logo in All Media Advertising

Sponsorship Levels continued Commander $1,500 - Large Sign Displayed On Side of Main Stage -1 Media Picture before Festival - Name & Logo in Brochure - Name & Logo on VLF Website w/Link to Your Website - Complimentary (10’ x 10’) Display Space Officer $ 1,000 - Medium Sign Displayed On Side of Main Stage -1 Media Picture Before Festival - Name & Logo on VLF Website w/link to Your Website 1st Mate $500 - Small Sign Displayed on Side of Main Stage - Name in Any Free Coverage Helmsman $250 - Business Name Listed on Website & Programs

ADMIRAL OR CAPTAIN LEVELS LOGO on Official Lakefest t-shirt YOUR BUSINESS LISTED HERE for One full YEAR RIDES Or Accommodations Front page Program Recognition

Other Promotions Newspaper Signage at Main Stage area 2016 Stage Signage Programs Newspaper Signage at Main Stage area Opening Ceremonies recognition Facebook & Website & Program Complimentary Booth Space website

LARGEST EVENT IN SOUTHERN VA. BRINGS THOUSANDS TO THE AREA LARGEST EVENT IN SOUTHERN VA! BRINGS THOUSANDS TO THE AREA! Your business can make a difference!

Want to become an “Official Sponsor” CONTACT Sheila Cuykendall ADDRESS PO Box 1017/105 Second Street CITY/STATE/ZIP Clarksville, VA 23927 PHONE # (434) 374-2436 or 1-800-557-5582 WEBSITE clarksvilleva.com E-MAIL director@kerrlake.com