Speech Topic and Purpose Chapter 5 Recap/Lecture

Choosing a Topic Topics you want to learn about Topics you know a lot about Introduction speeches Brainstorming for topics Personal inventory, clustering, internet search

Defining the purpose General purpose (to persuade, to inform….to introduce) Specific purpose Phrase/statement; not a question Focus on one idea Avoid vague statements Ask yourself: Does it work? Does it fit in my time frame? How will my audience feel (Relevant? Trivial? Too Technical?)

What’s wrong? “What is an individual retirement account?” “To inform my audience about people” “Donate blood”

Central Idea One, concise statement A.K.A. thesis statement, subject sentence, major thought, residual message Answers the question: “what are you going to say? What’s the overall point/message?” Guidelines Full sentence Statement, not question No figurative or vague language

Examples (Textbook)

Chapter 6 Recap/Lecture Audience analysis Chapter 6 Recap/Lecture

Audience Centered Speeches Ask yourself Who is your audience? What is your goal/desired result? How can you effectively reach that goal/desired result? Create some type of bond Make them choose to listen

Learning your audience: Audience analyses Demographic audience analysis Situational audience analysis Gathering information Adapting to the audience

Speech Workshop #2 Topic Planning Form Brainstorming Practice with purpose statements Audience analysis