Leading Disruptive Innovation with Design Thinking at Sandia National Labs Presented by David Sais Date: Nov 4, 2016
The Challenge A new opportunity and a surplus of stickies led us to… 5mins Why are we here? Why is this relevant? Next Generation Opportunity Strategic, but Practical Focus on the User Experience.. A Change in Perspective Image Permissions via Flickr/Creative Commons
Our Path Forward with Design Thinking Disruptive Innovation: 5mins 1- Traditional problem solving approach (common mistake is to jump to solution) 2- Human Centered Design (focus on the user an his/her experiences (tie to entrepreneurial mindset)) 3- Design Thinking / and the iterative problem solving approach How Might We Jim Collins – shooting bullets instead of cannonballs What about The Lean Startup – for the entrepreneurial focus/mindset? Image Permissions provided to David Sais by ExperiencePoint http://www.experiencepoint.com/ Disruptive Innovation: Applying a User-Focused, Innovative, & Highly Collaborative Approach
Charles Warren, The Origins of “How Might We” Source: YouTube.com Design Thinking at Google, P&G 10mins https://www.youtube.com/watch?v=mTpa-bJiMp4 Charles Warren, The Origins of “How Might We” Source: YouTube.com
Disruptive Innovation with Sandia IT Project Design Thinking @Sandia 5mins Three phase workshop approach Implemented the Design Thinker methodologies, specifically the HMW exercise Gained a new understanding of the customer experiences Found common themes and have translated them into clearly defined design challenges Well positioned for our next workshop – the solution focused workshop. The environment was highly engaging and collaborative. Received positive comments and support from departments that had felt left out in the past. Copyright, Basadur Applied Creativity, 2015 Disruptive Innovation with Sandia IT Project Image Permissions via Flickr/Creative Commons
Design Thinking @Sandia Step 1 First: Reframe your problem statement as “How Might We” to approach a solution. Step 2 Second: Ask “Why Might We Want to Do This?” to validate the strategic goals. Finally: Define “What’s Stopping Us” to clarify and prioritize those facts which must be addressed to solve the problem. Step 3
Help Attendees practice a method that really puts the customer first Why? Why? Why? How Might We…. Engage Our Design Thinking Attendees to Actively Participate in this Activity? What’s stopping us? What’s stopping us? WSU? Participants are pretty sure the person next to them will volunteer… Now that you mention it, I forgot to use my Irish Spring this morning.. Breakout one 5 mins, Report out 5 mins, Breakout two 5 mins, Report out two – 5 mins David is intimidating participants with his Black Belt (Kee-Ya!) skills
Challenge Mapping Activity Groups and organization 5 mins
Summary 5 mins – points to highlight: The design Thinker process is designed to create an environment where disruptive innovation can flourish. We have found a way to apply it to SNL related challenges. You can this same methodology and apply it to your business.
Interested in learning more about this process or discussing potential applications at your site? David Sais, dmsais@sandia.gov Resources Visit www.SimplexityU.com Visit www.experiencepoint.com Google “IDEO Design Thinking Field Guide” Youtube “Basadur Applied Creativity”