South Mountain Community College Micro Teaching Session Regular & Technology Entrepreneurship Presented by: Professor Steve Kipuros To begin with the purpose of this Digital Lecture on skipuros.weebly.com is to illustrate why I set up this lecture for the purposes of this interview. Additionally, the information in the following annotations explains my goals and hopes for my students and how the learning process unfolds in my teaching. In the real world I have used an Audio Digital Lecture concept in my classrooms to allow my student to revisit certain lecture material that they are having difficulty grasping. Oftentimes, I find that hearing the material again allows those students who learn in different ways or speeds a second chance to hear the material again. I hope you get a chance to visit the web site and peruse the material I have created. Digital Lecture/Portfolio: http://skipuros.weebly.com

Agenda Summary, comments and questions. What is entrepreneurship? What does an entrepreneur do? What is the difference between Regular and Technology Entrepreneurship? 4 1 2 Every time I begin my class, I use an agenda to create structure and a sense of timeline of what will be discussed in class. I recognize that my students are a diverse group and oftentimes they would like to have a roadmap to their learning. I want my students to own their learning process. 3

Learning Objectives At the end of this lesson you should be able to: Define characteristics and scope of regular and technology entrepreneurship Compare and contrast between regular and technology entrepreneurship Laying out the learning objectives allows my students to see the “view of the forest” of the material to be covered and I like to set expectations early and make it as explicit as possible.

Entrepreneurship Defined In my work experience, I have observed that people tended to define entrepreneurship as almost as a personality disorder and a kind of risk addiction. “Entrepreneurship is the pursuit of opportunity without regard to resources currently controlled.” Harvard Business School - Professor Howard Stevenson I love to infuse my own work experience and knowledge when I discuss abstract concepts. This helps ground my teaching in real world experience. Also use academic points of view whenever appropriate. On longer discussions, I have students brainstorm definitions and I add their definitions into my slides. This makes them “own” their learning and become an integral part of “making knowledge”.

Common Myths About Entrepreneurship Entrepreneurs are born not made. Entrepreneurs are gamblers. Money is the key to entrepreneurial success. You have to be young to be an entrepreneur. You have to be a man to be an entrepreneur. You must have a degree in business to be an entrepreneur. This is an “easy to digest slide” and allows my students to be more comfortable with the material without overwhelming them.

What is Regular Entrepreneurship? It identifies and evaluates market opportunities. It finds or invents solutions to fulfill that opportunity by using some technology. It acquires the necessary resources—money, people, equipment—to make the business a reality. It manages those resources from start-up to survival, expansion, and exit strategy. It manages the associated risks. I like to parse my concepts into manageable bite size chunks. This structure helps me identify which part of the concept the student understands and which one they have challenges with and I can discuss it further and give more examples.

What is Technology Entrepreneurship? It takes a technology nobody has heard of and finds the “white space” (a market). It is a unique technology is capable of driving a new business. Examples of very successful technology ventures are businesses like Apple, Dell, Amazon, Facebook, Google, and many other social media applications. Concepts are separated into its atomic parts and makes it easier to remember and apply later on.

Technology vs. Regular Entrepreneurship Technology Entrepreneurship Regular Entrepreneurship Focus of Strategy Technology Driven Idea Driven Revenue Source Technology Stream, Intellectual Property or Licensing From product sales and or Service Talent Tech Guru Savvy Business Person Outcome Development of innovative Technologies Profit Maximization I like to use tables to organize “compare and contrast” activities. I use categories to divide concept similarities and differences. On longer session times, I have my student work in groups and complete this table and contribute to the discussion. I love to see the “A-ha” moments that students have when concepts click in their minds and in discussions with their peers.

Regular or Technology Entrepreneur? Warren Buffet This is quick check activity, to see if my students can apply their learning. Additional questions such as why this person is considered a regular entrepreneur? What does he do? What influence does he have?” This adds depth to the discussion.

Regular or Technology Entrepreneur? Steve Jobs Again, this is quick check activity, to see if my students can apply their learning. Additional questions such as why this person is considered a technology entrepreneur? What does he do? What influence does he have?” This adds depth to the discussion.

Summary In the end, I can tell you from personal experience that no matter what type of entrepreneur you become a technology or a regular entrepreneur it can be very rewarding. Remember that a regular entrepreneur focuses on ideas where as a technology entrepreneur focuses on innovation using technology. Wrapping up the session it is important as this adds closure to our discussion and before moving on to the next one.

Questions & Comments Thank you for listening to this Micro-teach and now I will take your questions.

References Inc. Magazine Website http://www.inc.com/eric-schurenberg/the-best-definition-of-entepreneurship.html Harvard Business Review Website http://blogs.hbr.org/hbsfaculty/2013/01/what-is-entrepreneurship.html Stanford University’s Website Entrepreneurship Corner http://ecorner.stanford.edu/