Bart Watson, Brewers Association

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Presentation transcript:

Bart Watson, Brewers Association Denver, CO August 2, 2016 Bart Watson, Brewers Association Lester Jones, National Beer Wholesalers Association

Alcohol Consumption Over Time Do You Have Occasion to Drink Alcohol? Source: Gallup Poll, 2016.

Per Capita Consumption of Ethanol U.S. from 2000 to 2015

Differences in Alcohol Consumption Across Generations in 2015 Source: Scarborough Research, 2015

U.S. Population By Single Age, 2015 Hispanic and Non-Hispanic Source: U.S. Census and NBWA 2015.

An Aging U.S. Population 2000 to 2015 Source: U.S. Census Bureau

Smaller Households and Fewer People 1960 to 2015 Source: U.S. Census Bureau and National Center for Health Statistics

Colorado Population By Single Age, 2015 Hispanic and Non-Hispanic Source: U.S. Census and NBWA 2015.

Components to CO Population Change Source: Colorado Dept. of Local Affairs, 2016.

U.S. vs. CO Employment Index 2000 to YTD 2016

Sources: Brewers Association and Beer Institute

TTB Permitted Brewery Counts 6,080 as of December 2015 State Count Alabama 30 Kentucky 48 North Dakota 11 Alaska 35 Louisiana 25 Ohio 187 Arizona 91 Maine 84 Oklahoma 21 Arkansas 29 Maryland 73 Oregon 281 California 788 Massachusetts 124 Pennsylvania 278 Colorado 352 Michigan 316 Rhode Island 15 Connecticut 59 Minnesota 142 South Carolina 51 Delaware Mississippi 14 South Dakota 19 DC 13 Missouri 90 Tennessee 88 Florida 205 Montana 74 Texas 220 Georgia 54 Nebraska 39 Utah Hawaii 26 Nevada Vermont 66 Idaho 57 New Hampshire 63 Virginia 155 Illinois 210 New Jersey 71 Washington 383 Indiana 151 New Mexico West Virginia 17 Iowa New York 329 Wisconsin 189 Kansas 37 North Carolina 207 Wyoming 32 Source: NBWA and TTB, 2016.

Industry Tax Paid Volumes in 2015

How important is “local” in purchase decisions?

NBWA Distributor Productivity Report Managing Changing Business/Logistics Source: NBWA, Distributor Productivity Report.

Changing On Premise Landscape Brew Pubs and Tap Rooms - DTC

Traditional On-Premise Establishments That Serve Alcohol (Drinking Places) Source: U.S. BLS, Quarterly Census of Employment and Wages, 2016.

Beer’s Economic Contributions Across All Three Tiers (Billion $) Impact\Tier Brewers Distributors Retailers Total Direct $39.4 $19.1 $50.1 $108.6 Supplier $44.8 $8.3 $30.1 $83.2 induced $16.7 $12.3 $31.9 $60.8 $100.9 $39.7 $112.1 $253 Billion It takes all three tiers of economic activity to generate $253 billion in total economic contribution Source: Beer Serves America, 2015.