Marketing for Your Business

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Presentation transcript:

Email Marketing for Your Business Joe McCormack

Identify and quantify an offer to the prospect Email Marketing for Your Business PREPARATION FOR THIS SESSION Develop a customer prospect list in a spreadsheet - template supplied by email Identify and quantify an offer to the prospect Review MailChimp tutorials - YouTube

Element No 1 - Setting up the account Email Marketing for Your Business The Four Elements of a MailChimp Mailer Element No 1 - Setting up the account Element No 2 - Organising and uploading your list Element No 3 – Devising the content and theme Element No 4 – Testing, scheduling and despatch

Element No 1 – Setting up the account Email Marketing for Your Business Element No 1 – Setting up the account Set up MailChimp account – www.mailchimp.com

Element No 1 – Setting up the account Email Marketing for Your Business Element No 1 – Setting up the account

Element No 1 – Setting up the account Email Marketing for Your Business Element No 1 – Setting up the account

Element No 1 – Setting up the account Email Marketing for Your Business Element No 1 – Setting up the account

Element No 1 – Setting up the account Email Marketing for Your Business Element No 1 – Setting up the account

Element No 2 – Organising and uploading your data Email Marketing for Your Business Element No 2 – Organising and uploading your data Accurate, well maintained mailing Lists Completed? Convert and upload

Save, convert and upload Email Marketing for Your Business Completed? Save, convert and upload

Save, convert and upload Email Marketing for Your Business Completed? Save, convert and upload

Email Marketing for Your Business Upload to mailchimp Click here

Email Marketing for Your Business Upload to mailchimp Click here

Email Marketing for Your Business Then save

Email Marketing for Your Business

Email Marketing for Your Business

Email Marketing for Your Business

Email Marketing for Your Business

Email Marketing for Your Business

Email Marketing for Your Business

Element No 3 – Devising the content and theme Email Marketing for Your Business Element No 3 – Devising the content and theme What’s this all about? So that’s what it does? That might come in handy…. What’s this all about?

Email Marketing for Your Business Create a template

Email Marketing for Your Business Create a template This button connects us to a library of free, ready made and ready to use templates which can be edited to match your branding.

Creative, relevant content and call to action Email Marketing for Your Business Creative, relevant content and call to action

Creative, relevant content and call to action Email Marketing for Your Business Creative, relevant content and call to action

Creative, relevant content and call to action Email Marketing for Your Business Creative, relevant content and call to action

Creative, relevant content and call to action Email Marketing for Your Business Creative, relevant content and call to action

Element No 3 – Setting up the Campaign Email Marketing for Your Business Element No 3 – Setting up the Campaign

Element No 3 – Setting up the Campaign Email Marketing for Your Business Element No 3 – Setting up the Campaign

Element No 3 – Setting up the Campaign Email Marketing for Your Business Element No 3 – Setting up the Campaign

Email Marketing for Your Business

Email Marketing for Your Business

Email Marketing for Your Business

Email Marketing for Your Business

Email Marketing for Your Business Dates

Email Marketing for Your Business Joe McCormack