BMW World
Five Things We Want To Do Before We Die: Pass Miss Ma’s course Graduate from Tongji with master’s degree Get a Job paying at least $200,000 Annually Get RICH And Last but not least…
OWN A BMW
WHY?
Sporty
Comfort
Classy
Elegance
Question: Give the money, how many of you would buy a BMW over a Mercedes-Benz or Volkswagen?
We are so sure that…. We Guarantee At Least 2 People in the class will decide to buy a BMW after our presentation.
Bavarian Motor Works Presented by: Group 1
BMW Logo Brief History Major Products Future Trends and Goals
Logo
BRIEF HISTORY
Brief History Founded in 1916 First Motorcycle R32 in1923 First car---Dixi3/15 1929
Brief History After World War II in 1945,BMW’s factories destroyed Early 1950,Financial Nightmare In 1959, First Major Success
History continue…. 1975-- BMW NA –United States Importer 1992—BMW’s first plant in USA Spartanburg, South Carolina
History continue…. 1994—Rover Group joins the BMW group 1998—BMW brought Roll Royce
MAJOR PRODUCTS
3_Series Most Affordable Compact Price Range from $21,000 and Up Monthly Payment of $500
5_Series Family-Oriented Spacious Start with $40,000
7-Series James Bond’s Image Bullet Proof?? Turn-heads
8-Series The Sporty-Utility Luxury + Sporty
Z3 Convertible Sporty
Motorcycles R1200C K-Series F-Series Cruiser World BMW C1
BMW known for its… Horse power Sporty Image Luxury BUT Did You Know about its emphasis on……
SAFETY?
Safety Issue Anti-lock Braking All-Season Traction Control Side Impact Airbag Head Cushion
Future Trends & Goals Customer-Oriented Asian Market China India
Recap What does BMW stands for? Safety, Luxury, Sporty, Young
Question: How many of you decide you will purchase a BMW in your lifetime?