Improving Performance with Feedback, Rewards, and Positive Reinforcement Chapter Eight
After reading the material in this chapter, you should be able to: LO8.1 Specify the two basic functions of feedback and three sources of feedback. LO8.2 Define upward feedback and 360- degree feedback, and summarize the general tips for giving good feedback. LO8.3 Distinguish between extrinsic and intrinsic rewards, and give a job-related example of each
After reading the material in this chapter, you should be able to: LO8.4 Summarize the research lessons about pay for performance, and explain why rewards often fail to motivate employees. LO8.5 State Thorndike’s “law of effect” and explain Skinner’s distinction between respondent and operant behavior. LO8.6 Demonstrate your knowledge of positive reinforcement, negative reinforcement, punishment, and extinction and explain behavior shaping
Improving Individual Job Performance
Popularity of Nontraditional Feedback Traditional performance appraisal systems have created widespread dissatisfaction. Team-based organization structures are replacing traditional hierarchies. Multiple-rater systems are said to make feedback more valid than single-source feedback.
Popularity of Nontraditional Feedback Advanced computer network technology greatly facilitates multiple-rater systems. Bottom-up feedback meshes nicely with the trend toward participative management and employee empowerment. Co-workers and lower-level employees are said to know more about a manager’s strengths and limitations.
Nontraditional Feedback Upward feedback lower-level employees provide feedback on a manager’s style and performance 360-Degree feedback Letting individuals compare their own perceived performance with behaviorally specific (and usually anonymous) performance information from their manager, subordinates, and peers
Feedback Do’s and Don’ts Do not: Use feedback is used to punish, embarrass, or put down employees. Provide feedback that is irrelevant to the person’s work. Provide feedback that is too late to do any good.
Feedback Do’s and Don’ts Provide feedback about something that is beyond the individual’s control. Provide feedback that is overly complex or difficult to understand.
Feedback Do’s and Don’ts Keep feedback relevant by relating it to existing goals. Deliver feedback as soon as possible to the time the behavior was displayed. Provide specific and descriptive feedback.
Feedback Do’s and Don’ts Focus the feedback on things employees can control. Be honest, developmental, and constructive. Facilitate two-way communication—give the other person the opportunity to clarify and respond
Key Factors in Organizational Reward Systems
Why Rewards Fail to Motivate Too much emphasis on monetary rewards Rewards lack an “appreciation effect” Extensive benefits become entitlements Counterproductive behavior is rewarded Too long a delay between performance and rewards
Why Rewards Fail to Motivate Too many one-size-fits-all rewards Use of one-shot rewards with a short-lived motivational impact Continued use of demotivating practices such as layoffs, across-the-board raises and cuts, and excessive executive compensation
Contingent Consequences in Operant Conditioning Figure 8-3