Logo Design

Elements of a Logo Strong Graphical Element (Picture) Text Element

Graphical Element No photos-Use ILLUSTRATED CLIP ART ONLY Make sure the picture has no copyright marks Make sure your picture does not already have a logo No WHITE background, use a transparent background

Graphical Element-continued If using more than one picture, make sure they are related and grouped. You should NOT have RANDOM pictures Think about shape. Try to avoid the rectangle! Use color

Graphic Element: Photo vs. Illustration Illustrated Clip Art Photos *Photos can appear under Clip Art!

Pictures with Copyright Marks DO NOT USE!

Pictures that already include logos DO NOT USE!

Picture Background White background No background

Text Element Use a font that matches the style of your logo Use color that complements your pictures Keep it short

Fonts Fonts without serifs are more CASUAL Fonts with serifs are more FORMAL Times New Roman Copperplate Gothic French Script Lucida Calligraphy Old English Wide Latin Calibri Arial Comic Sans Century Gothic Kristen Showcard Gothic

Examples: The The and the

Cacy's coffee T dub

Mexican Inn Hailey's Cupcake Spot I'm Delicous

Tacos Olivas's

Gabriel Igori Fishing Dinner

The all-around athlete Rahul's Italian Restaurant Corey The all-around athlete

Don’t forget to GROUP your text and pictures!