If a part is not relevant, you can delete this section. Investor pitch deck Template This template gives entrepreneurs insight into what information investors are interested in. If a part is not relevant, you can delete this section.

Index Team Elevator pitch Problem / Customer needs Solution Market Product / service Business model Competition Competitive advantages Marketing Financial history & projections Investmentplan

Team Team Advisors Investors Introduce the members of your team Introduce the involved advisors Investors Introduce the already involved investors

Elevator pitch Describe the “What, How, Why” of your idea Short, simple, memorable Describe your vision No expert jargon, Keep it Simple

Problem / Customer need What’s the big problem that you’re solving? Or do you satisfy a latent customer need? Don’t describe the solution here! Create a sense of urgency

Solution Explain how you satisfy your customer need

Market What is the Total Addressable Market (TAM)? What’s your real target market size? The sub-sector of the TAM? Name it. Size it: in Units and/or Revenue. Growth rate % & projections Define target client and their key characteristics BtC vs. BtB, demographic target vs. type of business (small vs. large), examples of ideal individuals or clients Describe any important market evolutions and why we’re now at an inflection point

Product / service Describe shortly your product / service What are the unique selling points? What is the technology readiness levels (TRL)? Show pictures

Business model How do you earn money? Describe the sources of revenue Pricing? Flat fee or %? High Volume vs. Low Volume Business? Describe the sources of revenue The quantitive part will follow later in the financial projections

Competition Show how you fit into the Market Landscape Direct Competitors vs. indirect Competitors? Types of Diagrams/Charts: Market Landscape: X / Y axis charts or venn diagrams

Competitive advantages Describe your current competitive advantages Barriers to entry for new players? Money, time, expertise, relationships Patents? Key relationships / partnerships? Competitor’s competitive advantages / weaknesses?

Marketing Describe how do you get customers Which channels do you use? Direct email, SEO, SEA, distributon partners, shops, etc

Financial history & projections # years projected: Early-mid stage: 1-2yr historicals, 3 year projections Pre-revenue (angel / seed stage): 3 year projections High level financials: Main line items: total revenue, total expenses, EBITDA, EBITDA margin %

Investment plan How much capital are you looking to raise? And for which assets? How much do you fund yourself? How much via other channels then investors? Lean model? If you need 500k to fund 5 milestones, it’s better to ask first for 100k for the first milestone