By: Lexi Astrike & Sammi Galvan Baked Bites Lexi By: Lexi Astrike & Sammi Galvan
Agenda Future Goals Rivals Target Market Rewards Club Products We Sell Delivery Service Mobile App About Us Advertising Techniques Sammi (Make sure to mention Advertising techniques and Rewards Club)
Who We Are Cofounders: Lexi Astrike & Sammi Galvan Mission Statement: To deliver and provide freshly baked goods to all of our customers, and guarantee satisfaction. Vision Statement: To expand our company to universities throughout Michigan, while providing the ultimate delivery experience. Sammi (why we chose a bakery, explain mission statement )
123 Mission Rd. Mount Pleasant, MI 48858 Location and Hours 123 Mission Rd. Mount Pleasant, MI 48858 (989) 774- 5279 Store Hours: Monday- Friday: 9A.M. to 5P.M. Saturday- Sunday: 9A.M. to 4 P.M. Sammi (why we chose this area)
Advertising Social Media Open to fundraising through CMU activities Facebook Twitter Instagram Open to fundraising through CMU activities Write on sidewalks Ads in local newspaper and CMLife Radio station ads Lexi (Describe one page ad and brochure) Pull up insta. @BakedBitesBakery
Delivery Service Early Bird Delivery Hours Late Night Delivery Hours 8A.M. to 11A.M. Late Night Delivery Hours 10P.M. to 3A.M. Lexi (Develop delivery service that is unique and reliable delivery service)
Mobile App Download the app soon from: The App Store Google Play Store Lexi (Remember to mention messenger update) Work in progress
Baked Goods & Drinks We Sell Sammi (homemade and fresh, For special orders- call at least one day ahead of time)
Target Market Store Location Delivery Service Elderly Young- Middle age workers Commuters CMU students CMU faculty Anyone with a Sweet-Tooth Lexi
Baked Bites Rewards Club Point based system Each dollar spent = 1 point Perks Free birthday treat Monthly coupons Special discounts Save money Lexi You can register for our rewards club through our website, app download, or come into the store
What do CMU Students Think of BB? Sammi Gave them background info and (I asked them what would they enjoy about Baked Bites if it were to come into the Mount Pleasant area)
Specials Birthdays Holidays Special Occasions Postings on social media Valentine’s Day Sweetest Day Special Occasions Postings on social media Sammi (Baked Goods Basket or individual items) Posts on social media
Competition Other Bakeries Insomnia Cookies Robaire Bakery & Doughnut Shop Max and Emily’s Tim Horton’s Only a store location No late night delivery service Limited to cookies Specials Sammi (mention that we don’t sell cookies because of them)
Future Goals Vegan options Gluten Free options Expand to other campus towns in Michigan East Lansing Ann Arbor Alma Lexi
Employment Opportunities Hire CMU students Bakers Delivery drivers Cashiers Managers/ Supervisors Lexi -Give cmu students a way to earn money while at college Good starting job Higher level jobs will look good on resumes
Lexi
Conclusion Delivery Service Products Target Market Competition Future Goals Sammi
Questions?