Questionnaire resposes

AGE How are old are you? 0-10 11-20 ||||||||||| 21-30 | 31-40 | 41-50 | 51-60 60+ On average the responders to our questions were in their teens. This shows that the most common users of media are young.

gender What gender are you? Male |||||||| Female |||||| Other This shows that there is a general mix between the gender of our target audience so the Arctic Monkeys are liked by a wide range rather than more of one gender than another.

Festivals, Concerts Which do you attend? Concerts ||||| Festivals ||| Both || Neither |||| This shows that even with technical advancements people will still go to live events to get the experience.

Arctic monkeys website Have you been on the following website? http://www.arcticmonkeys.com/ Yes ||||| No ||||||||| People don’t often use the different formats presented by the bands/singers to keep in touch with their favourite bands/singers with this case being Arctic monkeys.

MEdia How do you consume music within media? Phone ||||||||||| Radio || iPod/iPad || MP3 player | Laptop || Other | All | This shows that the most commonly form for the audience to consume media is via phone

Media Do you prefer simply listening to music or watching it via music videos?  Listening |||||| Videos |||| Maybe ||||

hobbies Which of the following are you're hobbies? Sport |||||||| Cinema/theatre ||||||| Travelling |||| Eating out ||||| Art/culture | Fashion  Reading/literature |||| Watching tv |||||||| Outside activities ||| Motor related activities | Yoga | Gardening |  Sleeping ||| Photography || Video games ||| Cooking | Popular hobbies among the target audience include multi media related such as cinema, TV etc. Sport is also a popular hobby with the target audience.

Interest Are you interested in the arctic monkeys outside their musical careers?  Yes || No ||||||||||| People were not particularly interested in the background to the Arctic Monkeys, this could either mean that they do not find them interesting or simply because they are not big enough followers.