Preparing for Sourcing at Magic Africa Pavilion

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Presentation transcript:

Preparing for Sourcing at Magic Africa Pavilion J.C. Mazingue, Sourcing at Magic, February 2017

Las Vegas Convention Center, LVCC

Mandalay Bay Convention Center

Introduction to US Sourcing market Retail Brands Uniforms, B to B 2016 was a year of change E-Commerce, the way forward Africa is on the map

Africa pavilion 60 companies 10 countries Best Location in show Coffee area Kenya is #1 country

Africa pavilion

Your products What is your message? Show stopper Keep it simple http://c.brightcove.com/services/mobile/streaming/ind ex/master.m3u8?videoId=5219208627001&pubId=12655 27926001

Documents to bring with you Company profiles Price lists Exhibitor Manual

Trade Show Etiquette Keep the booth clean, tidy and well-organized Wear comfortable shoes so that staff can remain standing  Don’t lean on booth furniture Save eating and drinking for your breaks Avoid alcohol, garlic and spicy foods Be enthusiastic, confident and polite Avoid over-the-fence discussions with adjacent exhibits Maintain good eye contact with visitors Try to observe the 80/20 rule: listen to prospects 80% of the time and speak for 20%

Logistics http://www.ubmfashion.com/magic/travel